Is Milwaukee Knife with Screwdriver profitable to sell on Amazon United States?

Flapen scores Milwaukee Knife with Screwdriver 53 out of 100 on Amazon United States, a Maybe. Shoppers spend $1.7M a year across 20 tracked products. Search demand grew +11.5% in the last 90 days.

How competitive is the Milwaukee Knife with Screwdriver niche on Amazon United States?

6 brands and 159 sellers compete in Milwaukee Knife with Screwdriver on Amazon United States. The top 5 Milwaukee Knife with Screwdriver products take 65% of clicks, and the top 5 brands take 99%.

What do buyers complain about in Milwaukee Knife with Screwdriver?

Milwaukee Knife with Screwdriver buyers on Amazon United States complain most about Durability, Ease Of Use, and Quality-Overall. Returns run at 0.7% of orders.

When does demand for Milwaukee Knife with Screwdriver peak?

Search demand for Milwaukee Knife with Screwdriver on Amazon United States peaks in Dec, and the busiest month runs 1.8× the quietest.

What does it cost to enter the Milwaukee Knife with Screwdriver niche?

Milwaukee Knife with Screwdriver sells for $32.65 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $10.02 to $180.31. The average product has 852 reviews, the count a new listing must catch up to.

Milwaukee Knife with Screwdriver

Maybe

Returns run at only 0.7% of orders. But the top 5 brands take 99% of clicks, so Milwaukee Knife with Screwdriver is a Maybe.

Flapen Score: 53
53 / 100Top 27% of 9,536 Tools & Home Improvement niches · +5 vs the category median of 48
Market size: $1.7M/yr1.2M searches / yr
90-day growth: +11.5%search demand this quarter
Competition: 65%top-5 click share · 6 brands · 159 sellers

Flapen Score

Milwaukee Knife with Screwdriver against its category

The dotted line is the Tools & Home Improvement average. Past it, Milwaukee Knife with Screwdriver is stronger. Inside it, weaker.

53Maybe

This niche Category average

See the method

Market

The Milwaukee Knife with Screwdriver market on Amazon at a glance

Shoppers on Amazon United States searched for Milwaukee Knife with Screwdriver 1.2M times last year and spent an estimated $1.7M. The top 5 brands take 99% of clicks. Demand peaks in Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

4.3% of searches ended in a purchase last week.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +11.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.

Searches, last 12 months: 1.2M
Growth, 90 days vs prior 90: +11.5%
Conversion, latest week: 4.3%
Market size, estimated: $1.7Ma year
Peak month: December1.8× the quietest month
Top search term: milwaukee knife370K searches a year

02 · Price

A sale here is worth $32.65.

Listings sell for $32.65 on average, from $10.02 to $180.31. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $32.65 that is $98K to $131K a year per listing.

Average price: $32.65inside the $15 to $100 sweet spot
Price range: $10.02–$180.31
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 60K–80K
Units per listing a year: 3,000–4,000
Revenue per listing a year: $98K–$131K
Returns: 0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #212 within Knives, Parts & Accessories. It carries 852 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings: 60%
Prime listings: 90%
Out of stock, average day: 0.0%
Average rank: #212in Knives, Parts & Accessories
Average rating: 4.58 starsAmazon United States average 4.42 stars
Average reviews: 852per listing
Listings tracked: 20