Is Milwaukee Channel Locks profitable to sell on Amazon United States?

Flapen scores Milwaukee Channel Locks 51 out of 100 on Amazon United States, a Maybe. Shoppers spend $874K a year across 57 tracked products. Amazon counts 2 of the 4 products launched in the last year as successful launches. Search demand grew -13.0% in the last 90 days.

How competitive is the Milwaukee Channel Locks niche on Amazon United States?

14 brands and 306 sellers compete in Milwaukee Channel Locks on Amazon United States. The top 5 Milwaukee Channel Locks products take 26% of clicks, and the top 5 brands take 90%.

What do buyers complain about in Milwaukee Channel Locks?

Milwaukee Channel Locks buyers on Amazon United States complain most about Quality-Overall, Durability, and Advertised Vs Actual Product. Returns run at 1.2% of orders.

When does demand for Milwaukee Channel Locks peak?

Search demand for Milwaukee Channel Locks on Amazon United States peaks in Aug–Nov–Dec, and the busiest month runs 1.7× the quietest.

What does it cost to enter the Milwaukee Channel Locks niche?

Milwaukee Channel Locks sells for $129.83 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $10.23 to $617.83. The average product has 557 reviews, the count a new listing must catch up to.

Milwaukee Channel Locks

Maybe

Returns run at only 1.2% of orders. But prices span $10.23–$617.83, mostly outside the sweet spot, so Milwaukee Channel Locks is a Maybe.

Filters High Price

Flapen Score: 51
51 / 100Top 35% of 9,536 Tools & Home Improvement niches · +3 vs the category median of 48
Market size: $874K/yr366K searches / yr
90-day growth: -13.0%search demand this quarter
Competition: 26%top-5 click share · 14 brands · 306 sellers

Flapen Score

Milwaukee Channel Locks against its category

The dotted line is the Tools & Home Improvement average. Past it, Milwaukee Channel Locks is stronger. Inside it, weaker.

51Maybe

This niche Category average

See the method

Market

The Milwaukee Channel Locks market on Amazon at a glance

Shoppers on Amazon United States searched for Milwaukee Channel Locks 366K times last year and spent an estimated $874K. The top 5 brands take 90% of clicks. Demand peaks in Aug–Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

1.8% of searches ended in a purchase last week.

Shoppers searched for this 366K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $874K a year.

Searches, last 12 months: 366K
Growth, 90 days vs prior 90: -13.0%
Conversion, latest week: 1.8%
Market size, estimated: $874Ka year
Peak month: November1.7× the quietest month
Top search term: milwaukee wrench set106K searches a year

02 · Price

A sale here is worth $129.83.

Listings sell for $129.83 on average, from $10.23 to $617.83. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $129.83 that is $13K to $32K a year per listing.

Average price: $129.83above the $15 to $100 sweet spot
Price range: $10.23–$617.83
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 5K–6K
Units per listing a year: 100–250
Revenue per listing a year: $13K–$32K
Returns: 1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

54% of listings pay for placement with sponsored ads. 65% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #518 within Wrench Sets. It carries 557 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings: 54%
Prime listings: 65%
Out of stock, average day: 2.5%
Average rank: #518in Wrench Sets
Average rating: 4.74 starsAmazon United States average 4.42 stars
Average reviews: 557per listing
Listings tracked: 57

04 · Newcomers

Amazon counts 2 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months: 4
Successful launches: 2Amazon's first-year sales bar
Average brand age: 48 months

Products