Mihani

Shoppers searched for this 207K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -49.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $330K a year.

Searches, last 12 months

207K

Growth, 90 days vs prior 90

-49.8%

Conversion, latest week

5.4%

Market size, estimated

$330Ka year

Peak month

October4.6× the quietest month

Top search term

tuffenough solar outdoor lights 2500lm 210 led security lights14K searches a year

Listings sell for $29.56 on average, from $17.55 to $59.60. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At $29.56 that is $30K to $37K a year per listing.

Average price

$29.56inside the $15 to $100 sweet spot

Price range

$17.55–$59.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

1,000–1,250

Revenue per listing a year

$30K–$37K

Returns

2.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #109 within Flood & Security Lights. It carries 12,861 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#109in Flood & Security Lights

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

12,861per listing

Listings tracked

10

The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months