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Medical Grade Masks

Fail

Shoppers spend only $37K a year here, so Medical Grade Masks is a Fail.

Flapen Score
47
47 / 100
Ranks 4,985 of 9,536 Tools & Home Improvement niches · −1 vs the category median of 48
Market size
$37K/yr69K searches / yr
90-day growth
-24.8%search demand this quarter
Competition
39%top-5 click share · 21 brands · 65 sellers

Flapen Score

Medical Grade Masks against its category

The dotted line is the Tools & Home Improvement average. Past it, Medical Grade Masks is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Medical Grade Masks market on Amazon at a glance

Shoppers on Amazon United States searched for Medical Grade Masks 69K times last year and spent an estimated $37K. The top 5 brands take 80% of clicks. Demand peaks in Jan–Feb. Flapen scores it 47 out of 100, a Fail.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -24.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months
69K
Growth, 90 days vs prior 90
-24.8%
Conversion, latest week
3.5%
Market size, estimated
$37Ka year
Peak month
January2.8× the quietest month
Top search term
halyard face mask15K searches a year

02 · Price

A sale here is worth $15.73.

Listings sell for $15.73 on average, from $8.62 to $35.45. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $15.73 that is $0 to $2K a year per listing.

Average price
$15.73inside the $15 to $100 sweet spot
Price range
$8.62–$35.45
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #67 within Masks & Respirators. It carries 7,970 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
97%
Out of stock, average day
1.2%
Average rank
#67in Masks & Respirators
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
7,970per listing
Listings tracked
39

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
58 months

Products

Top Medical Grade Masks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

$0$1K$3K$4K$6K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 rising

Sellers

65

Top-5 brand share

80%

Top 20: 99%

Top-5 click share

39%

Top 20: 82%

Open market

17%

  • HALYARD60%
  • Oakley6%
  • KIMARS5%
  • Keangs5%
  • WWDOLL5%
  • Banxian2%
  • Open — no brand owns it (15 brands, 17%)

Demand

Medical Grade Masks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 2.8×

Search terms

Top Medical Grade Masks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • halyard face mask15K/yr
  • halyard11K/yr
  • anti fog mask7K/yr
  • no fog face mask8K/yr
  • face mask for glasses6K/yr
  • anti fog face mask7K/yr
  • halyard mask5K/yr
  • halyard fluidshield level 39K/yr
  • mask for glasses wearers2K/yr

Reviews and returns

What reviews say buyers love and hate about Medical Grade Masks

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Size-Overall”
26%of negative reviews mention “Size-Overall”
0.8%of orders come back
“Poor fit”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Medical Grade Masks questions

Answered from the same tracked data.