Matter Smart Switch
FailThe top 5 brands take 100% of clicks, so Matter Smart Switch is a Fail.
- Flapen Score
- 39 / 100Ranks 7,870 of 9,536 Tools & Home Improvement niches · −9 vs the category median of 4839
- Market size
- $290K/yr203K searches / yr
- 90-day growth
- -5.7%search demand this quarter
- Competition
- 76%top-5 click share · 4 brands · 13 sellers
Flapen Score
Matter Smart Switch against its category
The dotted line is the Tools & Home Improvement average. Past it, Matter Smart Switch is stronger. Inside it, weaker.
Market
The Matter Smart Switch market on Amazon at a glance
Shoppers on Amazon United States searched for Matter Smart Switch 203K times last year and spent an estimated $290K. All 4 brands take every click. Demand peaks in Feb–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
5.3% of searches ended in a purchase last week.
Shoppers searched for this 203K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $290K a year.
- Searches, last 12 months
- 203K
- Growth, 90 days vs prior 90
- -5.7%
- Conversion, latest week
- 5.3%
- Market size, estimated
- $290Ka year
- Peak month
- December2.6× the quietest month
- Top search term
- tapo smart switch33K searches a year
02 · Price
A sale here is worth $27.18.
Listings sell for $27.18 on average, from $12.12 to $47.22. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $27.18 that is $27K to $34K a year per listing.
- Average price
- $27.18inside the $15 to $100 sweet spot
- Price range
- $12.12–$47.22
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $27K–$34K
- Returns
- 7.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #45 within Switches & Dimmers. It carries 635 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #45in Switches & Dimmers
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 635per listing
- Listings tracked
- 12
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Matter Smart Switch products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
TP-Link Tapo Matter Smart Light Switch: Voice Control w/Siri Alexa & Google Home | UL Certified | Timer & Schedule | Easy Guided Install | Neutral Wire Required | Single Pole | Tapo S505(2-Pack)
- Price
- $20.10
- Rating
- 4.6/5
- Reviews
- 1,292
- Age
- 3y ago

TP-Link Tapo Smart Light Switch Single Pole Neutral Wire Required 2.4GHz Wi-Fi Light Switch Compatible with Alexa and Google Home UL Certified No Hub Required White Tapo S500(4-Pack)
- Price
- $34.80
- Rating
- 4.6/5
- Reviews
- 805
- Age
- 1y ago

TP-Link Tapo Matter Smart Light Switch: Voice Control w/Siri Alexa & Google Assistant | UL Certified | Timer & Schedule | Easy Guided Install | Neutral Wire Required | Single Pole | Tapo S505
- Price
- $12.83
- Rating
- 4.6/5
- Reviews
- 1,292
- Age
- 3y ago

TP-Link Tapo Smart Switch Single-Pole/3-Way/4-Way Matter Compatible Energy Monitoring Neutral Wire Required Works with Alexa Siri Google Home SmartThings UL Certified 2.4GHZ Wi-Fi Tapo S515
- Price
- $16.26
- Rating
- 4.5/5
- Reviews
- 491
- Age
- 1y ago

Kasa Matter Smart Light Switch: Voice Control w/Siri Alexa & Google Assistant UL Certified Timer & Schedule Easy Guided Install Neutral Wire Required Single Pole 2.4GHz Wi-Fi 3-Pack
- Price
- $45.91
- Rating
- 4.5/5
- Reviews
- 1,047
- Age
- 2y ago
Trending
90-day click momentum
Leviton Decora Smart Switch Wi-Fi Works with Matter Alexa Google Assistant Apple Home/Siri & Wired or Wirefree 3-Way Neutral Wire Required D315S-1RW White
- Price
- $30.52
- Rating
- 4.3/5
- Reviews
- 81
- Age
- 3mo ago

TP-Link Tapo Smart Light Switch Single Pole Neutral Wire Required 2.4GHz Wi-Fi Light Switch Compatible with Alexa and Google Home UL Certified No Hub Required White (Tapo S500)
- Price
- $12.12
- Rating
- 4.6/5
- Reviews
- 805
- Age
- 3y ago

TP-Link Tapo Matter Smart Dimmer Switch: Voice Control w/Siri Alexa & Google Assistant UL Certified Timer & Schedule Easy Guided Install Neutral Wire Required Single Pole Tapo S505D(2-Pack)
- Price
- $26.21
- Rating
- 4.6/5
- Reviews
- 758
- Age
- 3y ago

TP-Link Tapo Matter Smart Light Switch: Voice Control w/Siri Alexa & Google Home | UL Certified | Timer & Schedule | Easy Guided Install | Neutral Wire Required | Single Pole | Tapo S505(2-Pack)
- Price
- $20.10
- Rating
- 4.6/5
- Reviews
- 1,292
- Age
- 3y ago

TP-Link Tapo Smart Dimmer Switch Single Pole Neutral Wire Required 2.4GHz Wi-Fi Light Switch Compatible with Alexa and Google Home UL Certified No Hub Required White Tapo S500D(4-Pack)
- Price
- $47.22
- Rating
- 4.6/5
- Reviews
- 379
- Age
- 1y ago
Newest
by launch date
Leviton Decora Smart Switch Wi-Fi Works with Matter Alexa Google Assistant Apple Home/Siri & Wired or Wirefree 3-Way Neutral Wire Required D315S-1RW White
- Price
- $30.52
- Rating
- 4.3/5
- Reviews
- 81
- Age
- 3mo ago

TP-Link Tapo Smart Switch Single-Pole/3-Way/4-Way Matter Compatible Energy Monitoring Neutral Wire Required Works with Alexa Siri Google Home SmartThings UL Certified 2.4GHZ Wi-Fi Tapo S515
- Price
- $16.26
- Rating
- 4.5/5
- Reviews
- 491
- Age
- 1y ago

TP-Link Tapo Smart 3 Way Dimmer Switch KIT Matter Compatible Energy Monitoring Neutral Wire Required Works with Alexa Siri Google Home SmartThings UL Certified 2.4GHZ Wi-Fi Tapo S515D KIT
- Price
- $34.68
- Rating
- 4.5/5
- Reviews
- 374
- Age
- 1y ago

TP-Link Tapo Smart Light Switch Single Pole Neutral Wire Required 2.4GHz Wi-Fi Light Switch Compatible with Alexa and Google Home UL Certified No Hub Required White Tapo S500(4-Pack)
- Price
- $34.80
- Rating
- 4.6/5
- Reviews
- 805
- Age
- 1y ago

TP-Link Tapo Smart Dimmer Switch Single Pole Neutral Wire Required 2.4GHz Wi-Fi Light Switch Compatible with Alexa and Google Home UL Certified No Hub Required White Tapo S500D(4-Pack)
- Price
- $47.22
- Rating
- 4.6/5
- Reviews
- 379
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
13
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
0%
- Tapo87%
- Kasa Smart6%
- Leviton4%
- SmartSetup2%
Demand
Matter Smart Switch search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Dec · busiest ÷ quietest = 2.6×
Search terms
Top Matter Smart Switch search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tapo smart switch33K/yr
- tapo switch30K/yr
- matter light switch28K/yr
- tapo light switch19K/yr
- matter smart switch19K/yr
- matter switch19K/yr
- tapo s5057K/yr
- tapo switches smart6K/yr
- matter over thread light switch4K/yr
- thread smart switch5K/yr
Reviews and returns
What reviews say buyers love and hate about Matter Smart Switch
We read the reviews and the return reasons for every product selling here.
“Would not connect to my wifi”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Matter Smart Switch questions
Answered from the same tracked data.









