Masking Tape 1/2 Inch
FailShoppers spend only $72K a year here, so Masking Tape 1/2 Inch is a Fail.
- Flapen Score
- 49 / 100Top 44% of 9,536 Tools & Home Improvement niches · +1 vs the category median of 4849
- Market size
- $72K/yr55K searches / yr
- 90-day growth
- -0.7%search demand this quarter
- Competition
- 53%top-5 click share · 14 brands · 53 sellers
Flapen Score
Masking Tape 1/2 Inch against its category
The dotted line is the Tools & Home Improvement average. Past it, Masking Tape 1/2 Inch is stronger. Inside it, weaker.
Market
The Masking Tape 1/2 Inch market on Amazon at a glance
Shoppers on Amazon United States searched for Masking Tape 1/2 Inch 55K times last year and spent an estimated $72K. The top 5 brands take 78% of clicks. Demand peaks in Sep. Flapen scores it 49 out of 100, a Fail.
01 · Demand
14.9% of searches ended in a purchase last week.
Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 14.9% of those searches ended in a purchase. Searches in the last 90 days moved -0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.
- Searches, last 12 months
- 55K
- Growth, 90 days vs prior 90
- -0.7%
- Conversion, latest week
- 14.9%
- Market size, estimated
- $72Ka year
- Peak month
- September32.3× the quietest month
- Top search term
- 1/2 inch painters tape8K searches a year
02 · Price
A sale here is worth $8.77.
Listings sell for $8.77 on average, from $2.59 to $20.48. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $8.77 that is $2K to $4K a year per listing.
- Average price
- $8.77under the $15 to $100 sweet spot
- Price range
- $2.59–$20.48
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $2K–$4K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #1,926 within Painting Supplies & Tools. It carries 1,192 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 4.0%
- Average rank
- #1,926in Painting Supplies & Tools
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 1,192per listing
- Listings tracked
- 24
04 · Newcomers
Amazon counts 4 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Masking Tape 1/2 Inch products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
DOAY Blue Painters Tape 1/2 Inches x 30 Yards - Multi Surface Use - 120 Yards Total - 4 Rolls
- Price
- $7.71
- Rating
- 4.6/5
- Reviews
- 700
- Age
- 3y ago
DOAY 3 Pack White Masking Tape - Painters Tape 0.50 Inch Wide - Multi-Surface Water Resistant Indoor & Outdoor Use - 270FT Total - Artist Tape for Paint Wall Watercolor (#4010)
- Price
- $6.71
- Rating
- 4.5/5
- Reviews
- 184
- Age
- 1y ago
DOAY 3 Pack Blue Painters Tape - Masking Tape 0.50 Inch Wide - Multi-Surface Smart Adhesion Indoor & Outdoor - 270FT Total - Paint Tape for DIY Labeling Art Car General Purpose (#3910)
- Price
- $6.62
- Rating
- 4.5/5
- Reviews
- 159
- Age
- 1y ago
Chuangdi 1 Roll Blue Painters Tape 1/2 Inch Wide x 55 Yards Thin Masking Tape Protects Surfaces and Removes Easily for Painting DIY Packaging Multi Surface Use (12 mm Blue)
- Price
- $5.70
- Rating
- 4.4/5
- Reviews
- 753
- Age
- 6y ago
WOD MT5 Masking Tape 1/2 inch for General Purpose/Painting - 1 Roll - 60 Yards per roll
- Price
- $5.96
- Rating
- 4.3/5
- Reviews
- 148
- Age
- 7y ago
Trending
90-day click momentum
NORTHSKY 6 Rolls Painters Tape 1/2 x 60 yds Blue Masking Tape Paint Tape for Multi-Purpose Painting Labeling DIY Crafts Arts Decoration (360 Total Yards)
- Price
- $11.65
- Rating
- 4.6/5
- Reviews
- 35
- Age
- 9mo ago
Mr. Pen- Masking Tape 0.6 inch 3 Pack 3 x 55 Yards Beige
- Price
- $4.59
- Rating
- 4.4/5
- Reviews
- 2,329
- Age
- 7y ago
DOAY 3 Pack Blue Painters Tape - Masking Tape 0.75 0.50 0.25 Wide - Multi-Size Pack Multi-Surface Smart Adhesion - 270FT Total - Paint Tape for DIY Labeling Art Car (#3910)
- Price
- $6.06
- Rating
- 4.6/5
- Reviews
- 85
- Age
- 8mo ago
NORTHSKY Masking Tape Pack of 6 Rolls 1/2 x 60 yds (360 Total Yards) for General Purpose Use
- Price
- $11.57
- Rating
- 4.3/5
- Reviews
- 30
- Age
- 9mo ago
JusArt Artist Tape for Watercolor Paper 1/2 inch Wide 200FT Long White Art Tape for Masking Drafting and Painting Acid Free Low Tack
- Price
- $6.82
- Rating
- 4.6/5
- Reviews
- 1,306
- Age
- 10mo ago
Newest
by launch dateDOAY 3 Pack Blue Painters Tape - Masking Tape 0.75 0.50 0.25 Wide - Multi-Size Pack Multi-Surface Smart Adhesion - 270FT Total - Paint Tape for DIY Labeling Art Car (#3910)
- Price
- $6.06
- Rating
- 4.6/5
- Reviews
- 85
- Age
- 8mo ago
NORTHSKY Masking Tape Pack of 6 Rolls 1/2 x 60 yds (360 Total Yards) for General Purpose Use
- Price
- $11.57
- Rating
- 4.3/5
- Reviews
- 30
- Age
- 9mo ago
NORTHSKY 6 Rolls Painters Tape 1/2 x 60 yds Blue Masking Tape Paint Tape for Multi-Purpose Painting Labeling DIY Crafts Arts Decoration (360 Total Yards)
- Price
- $11.65
- Rating
- 4.6/5
- Reviews
- 35
- Age
- 9mo ago
JusArt Artist Tape for Watercolor Paper 1/2 inch Wide 200FT Long White Art Tape for Masking Drafting and Painting Acid Free Low Tack
- Price
- $6.82
- Rating
- 4.6/5
- Reviews
- 1,306
- Age
- 10mo ago
Dura-Gold Green Automotive Masking Tape 1/2 Inch (12mm x 55 Yards) 4 Rolls - Premium High-Performance Heat Resistant - Auto Refinish Painting Car Detailing Autobody Industrial Painters Tape
- Price
- $14.08
- Rating
- 4.7/5
- Reviews
- 288
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 rising
Sellers
53
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
53%
Top 20: 95%
Open market
18%
- DOAY51%
- 3M8%
- WOD Tape7%
- Chuangdi6%
- JusArt6%
- NORTHSKY5%
- Open — no brand owns it (8 brands, 18%)
Demand
Masking Tape 1/2 Inch search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 32.3×
Search terms
Top Masking Tape 1/2 Inch search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 1/2 inch painters tape8K/yr
- 1/2 masking tape8K/yr
- 1/2 inch masking tape8K/yr
- masking tape 1/2 inch wide8K/yr
- painters tape 1/2 inch wide6K/yr
- 1/2 painters tape5K/yr
- masking tape 1/2 inch5K/yr
- 1/2 tape4K/yr
- 1/2 inch tape4K/yr
Reviews and returns
What reviews say buyers love and hate about Masking Tape 1/2 Inch
We read the reviews and the return reasons for every product selling here.
“Bad adhesive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Masking Tape 1/2 Inch questions
Answered from the same tracked data.