Marquee Numbers

Shoppers searched for this 809K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $245K a year.

Searches, last 12 months

809K

Growth, 90 days vs prior 90

-3.3%

Conversion, latest week

1.4%

Market size, estimated

$245Ka year

Peak month

May1.8× the quietest month

Top search term

marquee numbers217K searches a year

Listings sell for $22.11 on average, from $3.90 to $62.44. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $22.11 that is $6K to $11K a year per listing.

Average price

$22.11inside the $15 to $100 sweet spot

Price range

$3.90–$62.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$6K–$11K

Returns

6.1%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #2,419 within Novelty Lighting. It carries 1,646 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

2.5%

Average rank

#2,419in Novelty Lighting

Average rating

4.24 starsAmazon United States average 4.42 stars

Average reviews

1,646per listing

Listings tracked

38

5 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

30 months