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Mansfield Toilet Handle

Fail

Prices span $6.79–$14.83, mostly outside the sweet spot, so Mansfield Toilet Handle is a Fail.

Flapen Score
40
40 / 100
Ranks 7,617 of 9,536 Tools & Home Improvement niches · −8 vs the category median of 48
Market size
$58K/yr39K searches / yr
90-day growth
+8.9%search demand this quarter
Competition
87%top-5 click share · 7 brands · 59 sellers

Flapen Score

Mansfield Toilet Handle against its category

The dotted line is the Tools & Home Improvement average. Past it, Mansfield Toilet Handle is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mansfield Toilet Handle market on Amazon at a glance

Shoppers on Amazon United States searched for Mansfield Toilet Handle 39K times last year and spent an estimated $58K. The top 5 brands take 96% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

13.1% of searches ended in a purchase last week.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 13.1% of those searches ended in a purchase. Searches in the last 90 days moved +8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
+8.9%
Conversion, latest week
13.1%
Market size, estimated
$58Ka year
Peak month
August1.4× the quietest month
Top search term
mansfield toilet handle29K searches a year

02 · Price

A sale here is worth $11.34.

Listings sell for $11.34 on average, from $6.79 to $14.83. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At $11.34 that is $6K to $9K a year per listing.

Average price
$11.34under the $15 to $100 sweet spot
Price range
$6.79–$14.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
500–750
Revenue per listing a year
$6K–$9K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

40% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #279 within Plumbing. It carries 813 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
40%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#279in Plumbing
Average rating
4.18 starsAmazon United States average 4.42 stars
Average reviews
813per listing
Listings tracked
10

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
65 months

Products

Top Mansfield Toilet Handle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

$0$6K$12K$18K$23K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

59

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

2%

  • Mansfield61%
  • Qualihome25%
  • Danco4%
  • Plumb Pak3%
  • Larsen Supply3%
  • Hibbent2%
  • Open — no brand owns it (1 brand, 2%)

Demand

Mansfield Toilet Handle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Reviews and returns

What reviews say buyers love and hate about Mansfield Toilet Handle

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Assembly/Installation”
23%of negative reviews mention “Durability”
2.5%of orders come back
“Easily breaks”
A buyer, on “Durability”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Mansfield Toilet Handle questions

Answered from the same tracked data.