malibu landscape lighting
Skip itA small market ($75K/yr) — this niche doesn't clear our bar today.
Avg price
Great$77.19avg listing price — sweet spot $15–$100
Review moat
Great441.73avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Price range
Okay$16.42–$245.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Growth
Okay+3.8%90-day search growth — must beat 0% to launch
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Returns
Okay4.8%return rate — above 5% kills the launch gate
Market size
Bad$75K$75K/yr · 37K searches
According to Flapen's Amazon United States niche tracking, malibu landscape lighting is a $75K/yr Amazon United States market (37K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Apr. Verdict: Skip it — 43/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
malibu landscape lighting market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $58K–$77K
- units × avg price
- Conversion rate
- 2.6%
- Avg BSR
- #668
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 100%
- Out of stock
- 1.4%
- Avg brand age
- 63 months
- Avg seller age
- 184 days
Competition & brand share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
14
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
45%
Top 20: 87%
Open market
10%
- Malibu C56%
- GreenLighting11%
- XPRS Nutra10%
- GreenLighting Paradise7%
- Paradise Herbs4%
- EDISHINE3%
- Open — no brand owns it (7 brands, 10%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +3.8% search growth over the last 90 days.Peak months: Apr · busiest ÷ quietest = 2.3×
Top malibu landscape lighting search terms
- malibu landscape lighting17K/yr
- malibu lighting7K/yr
- malibu low voltage landscape lights5K/yr
- malibu landscape lights4K/yr
- malibu outdoor lighting3K/yr
Top malibu landscape lighting products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Malibu Low Voltage Landscape Lighting 20W Outdoor Spotlight Outdoor Weatherproof Lights for Low Voltage Landscape Lighting Floodlight Driveway Yard Lawn Flood Garden
Malibu C$17.254.3★1,026 rev
Malibu 120 Watt Power Pack with Sensor and Weather Shield for Low Voltage Landscape Lighting Spotlight Outdoor Transformer 120V Input 12V Output 8100-9120-01
Malibu C$68.734.1★2,554 rev
Malibu Low Voltage Pathway Lights 10W Pro Style Halogen Landscape Lighting 6Pack 2700K Warm White Path Light 12V AC Bronze Outdoor Walkway Lights for Yard Garden 8308-9103
Malibu C$104.094.5★64 rev
Malibu Low Voltage Landscape Lighting 9604 - 20W 145 Lumens Halogen Outdoor Lights 2800K With Stake Connector (8 Pack)
XPRS Nutra$76.134.1★198 rev
Paradise Plastic Path Stake Light (Black 4 Pack)
GreenLighting Paradise$63.653.9★1,348 rev
Newest
by launch date
Malibu 20W Landscape Lighting Outdoor Landscape Spotlights Low Voltage 12V AC Warm White Lighting 145Lumen Waterproof for Driveway Yard Lawn Patio Walls Trees 2Pack 8301-9604
Malibu C$38.5175 rev
Malibu Landscape Lighting Outdoor 50W Spotlight Waterproof Halogen Floodlight Low Voltage Lights 380Lumen Warm White with Stake for Garden Yard Pathway Lawn Driveway Outdoor Lighting 8301-9601
Malibu C$49.8662 rev
Malibu Low Voltage Pathway Lights 10W Pro Style Halogen Landscape Lighting 6Pack 2700K Warm White Path Light 12V AC Bronze Outdoor Walkway Lights for Yard Garden 8308-9103
Malibu C$104.0964 rev
Malibu Low Voltage Pathway Lights 10W Pro Style Halogen Landscape Lighting 2Pack 2700K Warm White Path Light 12V AC Bronze Outdoor Walkway Lights for Yard Garden 8308-9103
Malibu C$43.4964 rev
Malibu Low Voltage Landscape Lighting 0.6W LED Pathway Lights Outdoor Landscape Path Lights Wired with Connectors 22 Lumen Warm White Walkway Lights for Garden Yard Lawn 8Pack
Malibu C$152.269 rev
Trending
90-day click momentum
Best Pro Lighting Low Voltage Landscape 3 Tier Pagoda Light (Black)
Best Pro Lighting$21.054.4★
Paradise Plastic Path Stake Light (Black 4 Pack)
GreenLighting Paradise$63.653.9★
Malibu Low Voltage Landscape Spotlights 20W Halogen Spot Lights 12V AC Outdoor Black Landscape Lighting Kit with Spike Stakes and Connectors 145 Lumen 2800K Warm White for Garden Lawn Walkway
Malibu C$16.424.3★
Malibu Low Voltage Landscape Lighting 9604 - 20W 145 Lumens Halogen Outdoor Lights 2800K With Stake Connector (8 Pack)
XPRS Nutra$76.134.1★
Malibu Low Voltage Landscape Lighting 20W Outdoor Spotlight Outdoor Weatherproof Lights for Low Voltage Landscape Lighting Floodlight Driveway Yard Lawn Flood Garden
Malibu C$17.254.3★
What buyers say about malibu landscape lighting
What buyers praise and complain about, mined from review topics.What buyers love
“Brightness is great”
“Setup was easy”
“Excellent Product”
“Great Value”
“durable”
“Construction seems solid”
“As advertised”
“Decent material and look”
“Sturdy lights”
“but they were functionally good”
What buyers complain about
“Wont last”
“Expensive for the cheap quality”
“Half of the lights are either completely out or very, very dim”
“one is dim”
“pricing is high”
“I feel the wire connectors were a bit lacking”
“needed to be replaced”
“unit failed”
“I could not install prior to now since the ground was frozen”
“Connection process required more effort than expected”
Top return reasons
Common questions
- Is malibu landscape lighting profitable to sell on Amazon United States?
- The niche generates $75K/yr across 33 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +3.8%. Flapen's verdict: Skip it (43/100).
- How competitive is the malibu landscape lighting niche?
- 13 brands and 14 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 87% of demand.
- What do buyers complain about in malibu landscape lighting?
- Top complaints mined from reviews: Durability, Quality-Overall, Bulb Flicker/Dimming/Color. The return rate is 4.8%.
- When does demand for malibu landscape lighting peak?
- Demand peaks in Apr; the busiest month runs 2.3× the quietest.
- What does it cost to enter the malibu landscape lighting niche?
- Listings span $16.42–$245.97; the average listing price is $77.19 (sweet spot $15–$100). The average incumbent carries 442 reviews — the moat a new listing must climb.