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Makita 12v Battery

Maybe

Products sell for $40.91 on average, inside the sweet spot. But shoppers spend only $91K a year here, so Makita 12v Battery is a Maybe.

Flapen Score
52
52 / 100
Top 31% of 9,536 Tools & Home Improvement niches · +4 vs the category median of 48
Market size
$91K/yr35K searches / yr
90-day growth
-2.1%search demand this quarter
Competition
50%top-5 click share · 18 brands · 76 sellers

Flapen Score

Makita 12v Battery against its category

The dotted line is the Tools & Home Improvement average. Past it, Makita 12v Battery is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Makita 12v Battery market on Amazon at a glance

Shoppers on Amazon United States searched for Makita 12v Battery 35K times last year and spent an estimated $91K. The top 5 brands take 74% of clicks. Demand peaks in May–Jul–Aug. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

6.4% of searches ended in a purchase last week.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
-2.1%
Conversion, latest week
6.4%
Market size, estimated
$91Ka year
Peak month
July1.8× the quietest month
Top search term
makita 12v battery27K searches a year

02 · Price

A sale here is worth $40.91.

Listings sell for $40.91 on average, from $21.16 to $91.28. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $40.91 that is $0 to $4K a year per listing.

Average price
$40.91inside the $15 to $100 sweet spot
Price range
$21.16–$91.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #2,884 within Battery Packs & Chargers. It carries 170 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
93%
Out of stock, average day
4.4%
Average rank
#2,884in Battery Packs & Chargers
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
170per listing
Listings tracked
28

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Makita 12v Battery products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

$0$4K$7K$11K$15K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 rising

Sellers

76

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

50%

Top 20: 92%

Open market

21%

  • Makita33%
  • CNBY23%
  • QCZRED7%
  • ADVTRONICS6%
  • Biswaye5%
  • Hanaix5%

Demand

Makita 12v Battery search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: May, Jul, Aug · busiest ÷ quietest = 1.8×

Search terms

Top Makita 12v Battery search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • makita 12v battery27K/yr
  • 12v makita battery4K/yr
  • makita 12 volt battery3K/yr

Reviews and returns

What reviews say buyers love and hate about Makita 12v Battery

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Battery Life”
33%of negative reviews mention “Charging”
2.4%of orders come back
“and can not be recharged”
A buyer, on “Charging”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Makita 12v Battery questions

Answered from the same tracked data.