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Mailbox Lock

Fail

The top 5 products take 86% of clicks, so Mailbox Lock is a Fail.

Flapen Score
41
41 / 100
Ranks 7,340 of 9,536 Tools & Home Improvement niches · −7 vs the category median of 48
Market size
$278K/yr243K searches / yr
90-day growth
-3.9%search demand this quarter
Competition
86%top-5 click share · 8 brands · 58 sellers

Flapen Score

Mailbox Lock against its category

The dotted line is the Tools & Home Improvement average. Past it, Mailbox Lock is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mailbox Lock market on Amazon at a glance

Shoppers on Amazon United States searched for Mailbox Lock 243K times last year and spent an estimated $278K. The top 5 brands take 89% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

10.8% of searches ended in a purchase last week.

Shoppers searched for this 243K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $278K a year.

Searches, last 12 months
243K
Growth, 90 days vs prior 90
-3.9%
Conversion, latest week
10.8%
Market size, estimated
$278Ka year
Peak month
August1.2× the quietest month
Top search term
mailbox lock79K searches a year

02 · Price

A sale here is worth $10.59.

Listings sell for $10.59 on average, from $6.89 to $19.19. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,500 to 3,000 of them. At $10.59 that is $26K to $32K a year per listing.

Average price
$10.59under the $15 to $100 sweet spot
Price range
$6.89–$19.19
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
2,500–3,000
Revenue per listing a year
$26K–$32K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Cabinet Hardware. It carries 999 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#17in Cabinet Hardware
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
999per listing
Listings tracked
9

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Mailbox Lock products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

$0$42K$84K$125K$167K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

58

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

5%

  • VIXAVI48%
  • PRIME-LINE12%
  • QBXMY711%
  • COMPX NATIONAL10%
  • Yandino7%
  • CYMGJHNSDE6%
  • Open — no brand owns it (2 brands, 5%)

Demand

Mailbox Lock search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Mailbox Lock search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mailbox lock79K/yr
  • mailbox lock replacement22K/yr
  • mail box lock and key26K/yr
  • mailbox locks19K/yr
  • mailbox locks with keys replacement25K/yr
  • mailbox key11K/yr
  • mailbox key lock replacement8K/yr
  • mail box lock9K/yr
  • mailbox locks with keys10K/yr
  • usps mailbox lock replacement5K/yr

Reviews and returns

What reviews say buyers love and hate about Mailbox Lock

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Locking Mechanism”
26%of negative reviews mention “Locking Mechanism”
2.7%of orders come back
“Terrible lock”
A buyer, on “Locking Mechanism”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Mailbox Lock questions

Answered from the same tracked data.