Magnacut
FailThe top 5 brands take 100% of clicks, so Magnacut is a Fail.
- Flapen Score
- 37 / 100Ranks 8,329 of 9,536 Tools & Home Improvement niches · −11 vs the category median of 4837
- Market size
- $758K/yr529K searches / yr
- 90-day growth
- +12.3%search demand this quarter
- Competition
- 67%top-5 click share · 5 brands · 101 sellers
Flapen Score
Magnacut against its category
The dotted line is the Tools & Home Improvement average. Past it, Magnacut is stronger. Inside it, weaker.
Market
The Magnacut market on Amazon at a glance
Shoppers on Amazon United States searched for Magnacut 529K times last year and spent an estimated $758K. All 5 brands take every click. Flapen scores it 37 out of 100, a Fail.
01 · Demand
1.0% of searches ended in a purchase last week.
Shoppers searched for this 529K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +12.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $758K a year.
- Searches, last 12 months
- 529K
- Growth, 90 days vs prior 90
- +12.3%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $758Ka year
- Peak month
- January1.5× the quietest month
- Top search term
- kershaw bel air125K searches a year
02 · Price
A sale here is worth $147.57.
Listings sell for $147.57 on average, from $72.41 to $245.96. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $147.57 that is $37K to $74K a year per listing.
- Average price
- $147.57above the $15 to $100 sweet spot
- Price range
- $72.41–$245.96
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $37K–$74K
- Returns
- 6.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #620 within Knives, Parts & Accessories. It carries 204 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #620in Knives, Parts & Accessories
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 204per listing
- Listings tracked
- 20
04 · Newcomers
Amazon counts 7 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 7 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Magnacut products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Kershaw Bel Air Pocket Knife Bright Nickel 3.1 Inch Reverse Tanto Blade
- Price
- $121.44
- Rating
- 4.6/5
- Reviews
- 712
- Age
- 2y ago

Kershaw Bel Air XL Manual Folding Pocket Knife 3.4 inch MagnaCut Steel Blade Black G10 Handle Pocketclip Made in the USA
- Price
- $148.92
- Rating
- 4.7/5
- Reviews
- 77
- Age
- 10mo ago

Kershaw Bel Air Pocket Knife Olive 3.05 Inch Clip Point Blade
- Price
- $134.26
- Rating
- 4.6/5
- Reviews
- 712
- Age
- 1y ago

Kershaw Bel Air Pocket Knife Black 3.1 Inch Reverse Tanto Blade
- Price
- $136.25
- Rating
- 4.6/5
- Reviews
- 712
- Age
- 2y ago

Kershaw Bel Air Carbon Fiber Pocket Knife Black
- Price
- $164.67
- Rating
- 4.6/5
- Reviews
- 712
- Age
- 1y ago
Trending
90-day click momentum
Kershaw Bel Air XL FDE Folding Pocket Knife Made in USA 3.4 Inch CPM M4 Steel Reverse Tanto Blade Black PVD EDC with KVT Opening DuraLock FDE Aluminum Handle Reversible Deep-Carry Pocketclip
- Price
- $165.29
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 1mo ago

Kershaw Bel Air XL Olive Folding Pocket Knife Made in USA 3.4 Inch CPM 3V Steel Reverse Tanto Blade Cerakote Finish EDC with KVT Opening DuraLock Olive Aluminum Handle Deep-Carry Pocketclip
- Price
- $156.89
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 1mo ago

Kershaw Bel Air XL Carbon Fiber Folding Pocket Knife Made in USA 3.4 Inch CPM MagnaCut Steel Two-Tone Reverse Tanto Blade EDC with KVT Opening DuraLock Carbon Fiber Handle Deep-Carry Pocketclip
- Price
- $176.32
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1mo ago

Kershaw Bel Air XL Folding Pocket Knife Made in USA 3.4 Inch CPM MagnaCut Steel Reverse Tanto Blade Black PVD EDC with KVT Opening DuraLock Black Aluminum Handle Deep-Carry Pocketclip
- Price
- $161.73
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1mo ago

Spyderco Stretch 2 XL Lightweight Salt Folding Pocket Knife with 3 H-2 Steel Blade and FRN Handle - EDC Knife for Men and Women Perfect for Hunting Tactical Camping - PlainEdge - C258PYL
- Price
- $101.97
- Rating
- 4.2/5
- Reviews
- 19
- Age
- 2y ago
Newest
by launch date
Kershaw Bel Air XL Carbon Fiber Folding Pocket Knife Made in USA 3.4 Inch CPM MagnaCut Steel Two-Tone Reverse Tanto Blade EDC with KVT Opening DuraLock Carbon Fiber Handle Deep-Carry Pocketclip
- Price
- $176.32
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1mo ago

Kershaw Bel Air XL Olive Folding Pocket Knife Made in USA 3.4 Inch CPM 3V Steel Reverse Tanto Blade Cerakote Finish EDC with KVT Opening DuraLock Olive Aluminum Handle Deep-Carry Pocketclip
- Price
- $156.89
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 1mo ago

Kershaw Bel Air XL Folding Pocket Knife Made in USA 3.4 Inch CPM MagnaCut Steel Reverse Tanto Blade Black PVD EDC with KVT Opening DuraLock Black Aluminum Handle Deep-Carry Pocketclip
- Price
- $161.73
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1mo ago

Kershaw Bel Air XL FDE Folding Pocket Knife Made in USA 3.4 Inch CPM M4 Steel Reverse Tanto Blade Black PVD EDC with KVT Opening DuraLock FDE Aluminum Handle Reversible Deep-Carry Pocketclip
- Price
- $165.29
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 1mo ago

Kershaw Bareknuckle Folding Pocket Knife 3.5 inch Magnacut Blade Olive Handle Duralock Locking Mechanism Made in the USA
- Price
- $166.14
- Rating
- 4.3/5
- Reviews
- 13
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 rising
Sellers
101
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
0%
- Kershaw80%
- Spyderco13%
- Hogue4%
- KA-BAR2%
- Gerber1%
Demand
Magnacut search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Magnacut search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kershaw bel air125K/yr
- magnacut110K/yr
- spyderco salt56K/yr
- hogue knives60K/yr
- kershaw bel air xl35K/yr
- magnacut fixed blade25K/yr
- magnacut knives19K/yr
- magnacut steel blade11K/yr
- cpm magnacut knife11K/yr
- kershaw magnacut11K/yr
Reviews and returns
What reviews say buyers love and hate about Magnacut
We read the reviews and the return reasons for every product selling here.
“Kabar quality control is poor on this $350 BK82.”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Magnacut questions
Answered from the same tracked data.









