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Lutec Outdoor Light

Fail

The top 5 brands take 100% of clicks, so Lutec Outdoor Light is a Fail.

Flapen Score
39
39 / 100
Ranks 7,870 of 9,536 Tools & Home Improvement niches · −9 vs the category median of 48
Market size
$44K/yr26K searches / yr
90-day growth
-6.4%search demand this quarter
Competition
34%top-5 click share · 6 brands · 20 sellers

Flapen Score

Lutec Outdoor Light against its category

The dotted line is the Tools & Home Improvement average. Past it, Lutec Outdoor Light is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lutec Outdoor Light market on Amazon at a glance

Shoppers on Amazon United States searched for Lutec Outdoor Light 26K times last year and spent an estimated $44K. The top 5 brands take 100% of clicks. Demand peaks in Oct–Nov. Flapen scores it 39 out of 100, a Fail.

01 · Demand

3.0% of searches ended in a purchase last week.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
-6.4%
Conversion, latest week
3.0%
Market size, estimated
$44Ka year
Peak month
November1.7× the quietest month
Top search term
lutec outdoor light12K searches a year

02 · Price

A sale here is worth $55.13.

Listings sell for $55.13 on average, from $11.04 to $194.10. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $55.13 that is $0 to $6K a year per listing.

Average price
$55.13inside the $15 to $100 sweet spot
Price range
$11.04–$194.10
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
4.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #310 within Flood & Security Lights. It carries 726 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
98%
Out of stock, average day
5.1%
Average rank
#310in Flood & Security Lights
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
726per listing
Listings tracked
44

04 · Newcomers

Amazon counts 3 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
36 months

Products

Top Lutec Outdoor Light products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

$0$1K$3K$4K$5K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

20

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

34%

Top 20: 73%

Open market

0%

  • LUTEC87%
  • treewell5%
  • EDISHINE4%
  • AizzKry3%
  • Tyenaza1%
  • HANNAHONG1%

Demand

Lutec Outdoor Light search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 1.7×

Search terms

Top Lutec Outdoor Light search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lutec outdoor light12K/yr
  • lutec9K/yr
  • dusk to dawn motion sensor4K/yr
  • led flood light outdoor dusk to dawn motion sensor2K/yr
  • led security lights outdoor motion sensor dusk to dawn477/yr

Reviews and returns

What reviews say buyers love and hate about Lutec Outdoor Light

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Brightness/Shine/Glow”
14%of negative reviews mention “Durability”
4.4%of orders come back
“Breaks easily”
A buyer, on “Durability”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Lutec Outdoor Light questions

Answered from the same tracked data.