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Lumalit

Fail

Demand is soft, at -55.7% this quarter, so Lumalit is a Fail.

Flapen Score
49
49 / 100
Top 44% of 9,536 Tools & Home Improvement niches · +1 vs the category median of 48
Market size
$32K/yr28K searches / yr
90-day growth
-55.7%search demand this quarter
Competition
56%top-5 click share · 10 brands · 221 sellers

Flapen Score

Lumalit against its category

The dotted line is the Tools & Home Improvement average. Past it, Lumalit is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lumalit market on Amazon at a glance

Shoppers on Amazon United States searched for Lumalit 28K times last year and spent an estimated $32K. The top 5 brands take 76% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

5.5% of searches ended in a purchase last week.

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -55.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
28K
Growth, 90 days vs prior 90
-55.7%
Conversion, latest week
5.5%
Market size, estimated
$32Ka year
Top search term
smart led reading light for book flat8K searches a year

02 · Price

A sale here is worth $21.21.

Listings sell for $21.21 on average, from $5.40 to $29.38. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $21.21 that is $0 to $2K a year per listing.

Average price
$21.21inside the $15 to $100 sweet spot
Price range
$5.40–$29.38
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #102 within Novelty Lighting. It carries 267 reviews at 3.93 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
5.6%
Average rank
#102in Novelty Lighting
Average rating
3.93 starsAmazon United States average 4.42 stars
Average reviews
267per listing
Listings tracked
23

04 · Newcomers

Amazon counts 6 of last year's 17 launches as successful.

17 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
6Amazon's first-year sales bar
Average brand age
19 months

Products

Top Lumalit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$6K$10K$13K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10

Sellers

221

Top-5 brand share

76%

Top 20: 90%

Top-5 click share

56%

Top 20: 96%

Open market

14%

  • Choudao Tech36%
  • VEEKI13%
  • Generic11%
  • ZWJFDCBD11%
  • --10%
  • Leylix5%
  • Open — no brand owns it (4 brands, 14%)

Demand

Lumalit search demand

Weekly searches over the year. Pick a range.

3K2KSpike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Search terms

Top Lumalit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • smart led reading light for book flat8K/yr
  • auren book light8K/yr
  • serene light reading screen3K/yr
  • lumalit9K/yr

Reviews and returns

What reviews say buyers love and hate about Lumalit

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Brightness/Shine/Glow”
14%of negative reviews mention “Quality-Overall”
1.9%of orders come back
“Not very well made”
A buyer, on “Quality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Lumalit questions

Answered from the same tracked data.