Is Low Voltage Deck Lights profitable to sell on Amazon United States?

Flapen scores Low Voltage Deck Lights 51 out of 100 on Amazon United States, a Maybe. Shoppers spend $78K a year across 96 tracked products. Amazon counts 8 of the 14 products launched in the last year as successful launches. Search demand grew +42.8% in the last 90 days.

How competitive is the Low Voltage Deck Lights niche on Amazon United States?

34 brands and 46 sellers compete in Low Voltage Deck Lights on Amazon United States. The top 5 Low Voltage Deck Lights products take 23% of clicks, and the top 5 brands take 65%.

What do buyers complain about in Low Voltage Deck Lights?

Low Voltage Deck Lights buyers on Amazon United States complain most about Durability, Brightness/Shine/Glow, and Functionality-Overall. Returns run at 4.4% of orders.

When does demand for Low Voltage Deck Lights peak?

Search demand for Low Voltage Deck Lights on Amazon United States peaks in Aug–Sep, and the busiest month runs 4.2× the quietest.

What does it cost to enter the Low Voltage Deck Lights niche?

Low Voltage Deck Lights sells for $79.05 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $16.17 to $261.43. The average product has 435 reviews, the count a new listing must catch up to.

Low Voltage Deck Lights

Maybe

The top 5 products take only 23% of clicks. But buyers convert on only 1.0% of searches, so Low Voltage Deck Lights is a Maybe.

Filters High Price

Flapen Score: 51
51 / 100Top 35% of 9,536 Tools & Home Improvement niches · +3 vs the category median of 48
Market size: $78K/yr95K searches / yr
90-day growth: +42.8%search demand this quarter
Competition: 23%top-5 click share · 34 brands · 46 sellers

Flapen Score

Low Voltage Deck Lights against its category

The dotted line is the Tools & Home Improvement average. Past it, Low Voltage Deck Lights is stronger. Inside it, weaker.

51Maybe

This niche Category average

See the method

Market

The Low Voltage Deck Lights market on Amazon at a glance

Shoppers on Amazon United States searched for Low Voltage Deck Lights 95K times last year and spent an estimated $78K. The top 5 brands take 65% of clicks. Demand peaks in Aug–Sep. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

1.0% of searches ended in a purchase last week.

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +42.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months: 95K
Growth, 90 days vs prior 90: +42.8%
Conversion, latest week: 1.0%
Market size, estimated: $78Ka year
Peak month: August4.2× the quietest month
Top search term: low voltage deck lights21K searches a year

02 · Price

A sale here is worth $79.05.

Listings sell for $79.05 on average, from $16.17 to $261.43. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $79.05 that is $0 to $8K a year per listing.

Average price: $79.05inside the $15 to $100 sweet spot
Price range: $16.17–$261.43
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 1K–1K
Units per listing a year: 0–100
Revenue per listing a year: $0–$8K
Returns: 4.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #216 within Landscape Lighting. It carries 435 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings: 97%
Prime listings: 98%
Out of stock, average day: 0.4%
Average rank: #216in Landscape Lighting
Average rating: 4.51 starsAmazon United States average 4.42 stars
Average reviews: 435per listing
Listings tracked: 96

04 · Newcomers

Amazon counts 8 of last year's 14 launches as successful.

14 products launched here in the last 12 months. Amazon counts 8 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months: 14
Successful launches: 8Amazon's first-year sales bar
Average brand age: 42 months

Products