low voltage deck lights
Worth a lookShows a fragmented shelf (top 5 take 23% of clicks), but weak search conversion (1.0%) keeps it on the watch list.
Competition
Great23%top-5 click share — an open shelf
Avg price
Great$79.05avg listing price — sweet spot $15–$100
Review moat
Great434.67avg incumbent reviews — the moat a new listing must climb
Brand share
Good65%top-5 brand share — brands hold most of the demand
Growth
Good+42.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$16.17–$261.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.4%return rate — above 5% kills the launch gate
Market size
Bad$78K$78K/yr · 95K searches
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, low voltage deck lights is a $78K/yr Amazon United States market (95K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Aug–Sep. Verdict: Worth a look — 51/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
low voltage deck lights market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $79K–$99K
- units × avg price
- Conversion rate
- 1.0%
- Avg BSR
- #216
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 97%
- Out of stock
- 0.4%
- Avg brand age
- 42 months
- Avg seller age
- 184 days
Competition & brand share
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.Brands
34 flat
Sellers
46
Top-5 brand share
65%
Top 20: 93%
Top-5 click share
23%
Top 20: 53%
Open market
29%
- LEONLITE20%
- SUNVIE16%
- GKOLED14%
- FVTLED8%
- SMY Lighting7%
- CLOUDY BAY6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +42.8% search growth over the last 90 days.Peak months: Aug, Sep · busiest ÷ quietest = 4.2×
Top low voltage deck lights search terms
- low voltage deck lights21K/yr
- fvtled deck lights12K/yr
- low voltage fence lights13K/yr
- recessed deck lights6K/yr
- low voltage stair lights9K/yr
- low voltage fence lighting6K/yr
- deck lights low voltage6K/yr
- trex deck lighting5K/yr
- deck lighting low voltage5K/yr
- deck riser lights4K/yr
Top low voltage deck lights products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LEONLITE 12-Pack 5CCT Low Voltage LED Deck Lights 250LM Ultra Bright
LEONLITE$130.384.7★133 rev
SUNVIE 5W LED Low Voltage Deck Lights with Fastlock2 Wire Connectors 12-24V AC/DC Low Voltage Landscape Lighting 3000K Warm White Step Lights Outdoor IP65 Waterproof for Deck Steps Fence Post 12 Pack
SUNVIE$113.764.6★533 rev
LEONLITE 12-Pack 5CCT 3.74inch Low Voltage LED Deck Lights Black
LEONLITE$106.684.6★1,033 rev
GKOLED 12 Pack Recessed Low Voltage LED Step Riser Light Diameter 1 Mini Size Landscape Lighting for Outdoor Deck Stair Railing Post 12V 3000K Die-cast Aluminum Black Powder Coated UL-Listed
GKOLED$77.264.4★102 rev
SUNVIE 8-Pack Low Voltage Step Lights 5W 6in Outdoor Black Cast-Aluminum
SUNVIE$68.724.5★516 rev
Newest
by launch date
ZestPatio 12V RGB Low Voltage Deck Lights Outdoor for Christmas Decorations
ZestPatio$124.9711 rev
SUNVIE 8-Pack Low Voltage Deck Lights Kit with 60W Transformer & 100FT Wire
SUNVIE$137.8941 rev
BTNHPLite 2.5W ORB Aluminum Low Voltage Deck Lights 2700K 3.74In 180lm IP65
BTNHPLite$92.9754 rev
JUABREY Dimmable LED Deck Lights With Timer and Photocell Sensor 20 Pack Recessed Light Kits IP67 Waterproof Outdoor Smart Lighting for Garden Yard Patio Step Floor Decoration
JUABREY$66.1164 rev
SMY Lighting Dimmable LED Deck Lights with Timer and Photocell Sensor and Protecting Shell 32mm 20Pack Outdoor LED Smart Deck Lighting IP67 Waterproof for Garden Yard Stair Patio Floor Decoration
SMY Lighting$67.39181 rev
Trending
90-day click momentumZestPatio 12V RGB Low Voltage Deck Lights Outdoor for Christmas Decorations
ZestPatio$124.974.5★
HIBOITEC Recessed LED Deck Light Kits(16Pack) 12V Low Voltage Landscape Lighting IP67 Waterproof Outdoor Step Stair Lights Warm White Deck Lighting for Garden Yard Steps Stair Patio Floor Decoration
HIBOITEC$52.064.6★
SMY Lighting Dimmable LED Deck Lights with Timer and Photocell Sensor and Protecting Shell 32mm 20Pack Outdoor LED Smart Deck Lighting IP67 Waterproof for Garden Yard Stair Patio Floor Decoration
SMY Lighting$67.394.6★
GKOLED 6-Pack Low Voltage 9-15V AC/DC LED Linear Step Lights 2W Landscape Cutoff Stair Riser Light Outdoor Waterproof Accent Lighting Fixtures Die-cast Aluminum with Black Powder Coated Finish
GKOLED$51.564.5★
![CLOUDY BAY [12 Pack] 3CCT Low Voltage LED Deck Lights Outdoor 2700K/3500K/5000K Selectable Landscape Step Stair Railing Fence Light Wired 3W 12V-24V AC/DC Deck Lighting Fixtures](https://m.media-amazon.com/images/I/41vEFsRzgTL.jpg)
CLOUDY BAY [12 Pack] 3CCT Low Voltage LED Deck Lights Outdoor 2700K/3500K/5000K Selectable Landscape Step Stair Railing Fence Light Wired 3W 12V-24V AC/DC Deck Lighting Fixtures
CLOUDY BAY$103.044.6★
What buyers say about low voltage deck lights
What buyers praise and complain about, mined from review topics.What buyers love
“Lights are bright”
“Easy to setup”
“Excellent Quality”
“Good deal”
“vibrant colors”
“seem durable”
“Nice design”
“Works as advertised”
“Easy peasy”
“The housings feel sturdy”
What buyers complain about
“I have some concerns regarding the overall durability”
“Not very bright”
“Poor output”
“Poor quality and came broken”
“the 1 size is no longer relevant”
“The light is very dim”
“I've not been able to install yet”
“I guess for the cheap price i should of not been surprised”
“Cons : Some stop working after battery dies so either solar charging unit doesnt work or rechargeable batteries are junk”
“Very deceiving”
Top return reasons
Common questions
- Is low voltage deck lights profitable to sell on Amazon United States?
- The niche generates $78K/yr across 96 tracked products. 8 of 14 products launched in the last 360 days are still selling. 90-day search growth is +42.8%. Flapen's verdict: Worth a look (51/100).
- How competitive is the low voltage deck lights niche?
- 34 brands and 46 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 65% of demand.
- What do buyers complain about in low voltage deck lights?
- Top complaints mined from reviews: Durability, Brightness/Shine/Glow, Functionality-Overall. The return rate is 4.4%.
- When does demand for low voltage deck lights peak?
- Demand peaks in Aug–Sep; the busiest month runs 4.2× the quietest.
- What does it cost to enter the low voltage deck lights niche?
- Listings span $16.17–$261.43; the average listing price is $79.05 (sweet spot $15–$100). The average incumbent carries 435 reviews — the moat a new listing must climb.