long drill bit
Worth a lookShows no brand lock-in (top 5 brands take 41% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Great41%top-5 brand share — no brand owns this niche
Returns
Great1.7%return rate — above 5% kills the launch gate
Avg price
Great$17.09avg listing price — sweet spot $15–$100
Competition
Great36%top-5 click share — an open shelf
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Price range
Great$4.94–$45.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good559.48avg incumbent reviews — the moat a new listing must climb
Market size
Good$322K$322K/yr · 267K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+14.7%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, long drill bit is a $322K/yr Amazon United States market (267K searches/yr). The top 5 brands hold 41% of demand. Verdict: Worth a look — 67/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
long drill bit market data
- Units sold / yr
- 15K–20K
- avg 250–500/product
- Revenue / yr
- $256K–$342K
- units × avg price
- Conversion rate
- 7.1%
- Avg BSR
- #58
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 90%
- Out of stock
- 0.0%
- Avg brand age
- 49 months
- Avg seller age
- 165 days
Competition & brand share
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
34 rising
Sellers
70
Top-5 brand share
41%
Top 20: 87%
Top-5 click share
36%
Top 20: 79%
Open market
54%
- Baker and Bolt10%
- NEIKO10%
- COMOWARE8%
- Greycore7%
- HIPULX6%
- VALYRIANTOOL5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +14.7% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top long drill bit search terms
- long drill bit60K/yr
- long drill bits for wood52K/yr
- long drill bits38K/yr
- long drill bit set29K/yr
- extra long drill bits16K/yr
- long drill bits for metal17K/yr
- extra long drill bits for wood9K/yr
- long wood drill bits9K/yr
- 12 drill bit6K/yr
- extra long drill bit7K/yr
Top long drill bit products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Baker and Bolt 10pc Extra Long 12 Brad Point Drill Bit Set for Wood High-Speed Steel Wood Drill Bits Set Titanium Coated Pack of 10 with Storage Sleeve (10 Pcs Brad Point 12 Long 1/8-1/2)
Baker and Bolt$21.454.4★1,183 rev
NEIKO 10047A Extra Long Drill Bit Set | 5-Piece | M2 HSS Steel | 12-Inch Length | 1/8 3/16 1/4 5/16 and 3/8-Inch
NEIKO$17.824.6★2,744 rev
COMOWARE 12 Extra Long Brad Point Drill Bit Set 12 Pcs High Carbon Steel Long Drill Bit Long Drill Bits for Wood Plastic PVC Composite & Rubber 1/8 3/16 1/4 5/16 3/8 7/16 1/2
COMOWARE$21.694.3★1,119 rev
HIPULX 12 Extra Long Drill Bit Set 10PCS Brad Point Drill Bits for Wood for Precise Woodworking with Laser Marks & Storage Case (1/8 5/32 3/16 1/4 5/16 3/8 7/16 and 1/2)
HIPULX$21.834.6★14 rev
Greycore Tools 1/8 Inch x 12 Inch Cobalt Aircraft Extension Bit M35 Cobalt Drill Bit Industrial Titanium Coating Drill Bits for Steel Hard Metal Cast Iron Wood Plastic (1/8 x 12)
Greycore$5.984.5★606 rev
Newest
by launch dateHIPULX 12 Extra Long Drill Bit Set 10PCS Brad Point Drill Bits for Wood for Precise Woodworking with Laser Marks & Storage Case (1/8 5/32 3/16 1/4 5/16 3/8 7/16 and 1/2)
HIPULX$21.8314 rev
1/4 x 12 Auger Drill Bit for Wood Hex Shank Tri Flute Ship Auger Long Drill Bit for Soft and Hard Wood Tree Stump Plastic Drywall and Composite Materials
WOBLLMX$11.80253 rev
WOBLLMX 3/8 x 12 Auger Drill Bit for Wood Hex Shank Tri Flute Ship Auger Long Drill Bit for Soft and Hard Wood Tree Stump Plastic Drywall and Composite Materials
WOBLLMX$12.17253 rev
Extra Long 9.05 Brad Point Wood Drill Bit Set Imperial - 7 Pack Carpenters Quality - Drill Splinter-Free Perfectly Round Holes in All Types of Wood (1/8 3/16 1/4 5/16 3/8 7/16 1/2)
TOOLMAYS$26.0243 rev
10 Piece 150mm Extra Long High-Speed Steel Twist Drill Bit Set Straight Shank (2-5mm) for Wood Plastic & Aluminum
Flylin$12.4922 rev
Trending
90-day click momentumWOBLLMX 3/8 x 12 Auger Drill Bit for Wood Hex Shank Tri Flute Ship Auger Long Drill Bit for Soft and Hard Wood Tree Stump Plastic Drywall and Composite Materials
WOBLLMX$12.174.5★
HIPULX 12 Extra Long Drill Bit Set 10PCS Brad Point Drill Bits for Wood for Precise Woodworking with Laser Marks & Storage Case (1/8 5/32 3/16 1/4 5/16 3/8 7/16 and 1/2)
HIPULX$21.834.6★
VALYRIANTOOL 1/8 in. x 12 in. Cobalt Aircraft Extension Drill Bits Set(5PCS) M35 High Speed Steel Drill Bit Extra Long Deep Hole Drilling for Stainless Steel Plastic and Wood
VALYRIANTOOL$15.274.6★
Greycore Tools 1/8 Inch x 12 Inch Cobalt Aircraft Extension Bit M35 Cobalt Drill Bit Industrial Titanium Coating Drill Bits for Steel Hard Metal Cast Iron Wood Plastic (1/8 x 12)
Greycore$5.984.5★
10 Piece 150mm Extra Long High-Speed Steel Twist Drill Bit Set Straight Shank (2-5mm) for Wood Plastic & Aluminum
Flylin$12.494.6★
What buyers say about long drill bit
What buyers praise and complain about, mined from review topics.What buyers love
“Good Quality”
“As advertised”
“Great deal”
“It started out cutting well”
“Super sharp”
“Right Size”
“It durability met our expectations”
“Easy to use”
“Not brittle”
“Worked fantastic”
What buyers complain about
“cheap made”
“Broke first use”
“They got dull faster than any bit I've ever used”
“Did not work”
“Not a true picture of what you get”
“Way long”
“quite brittle”
“Granted it is thin”
“not did not come with the ball and the other attachments”
“Would not cut after that”
Top return reasons
Common questions
- Is long drill bit profitable to sell on Amazon United States?
- The niche generates $322K/yr across 42 tracked products. 3 of 5 products launched in the last 360 days are still selling. 90-day search growth is +14.7%. Flapen's verdict: Worth a look (67/100).
- How competitive is the long drill bit niche?
- 34 brands and 70 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 41% of demand.
- What do buyers complain about in long drill bit?
- Top complaints mined from reviews: Quality-Overall, Durability, Sharpness. The return rate is 1.7%.
- When does demand for long drill bit peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the long drill bit niche?
- Listings span $4.94–$45.05; the average listing price is $17.09 (sweet spot $15–$100). The average incumbent carries 559 reviews — the moat a new listing must climb.