Is lighthouse profitable to sell on Amazon United States?

The niche generates $561K/yr across 79 tracked products. 2 of 11 products launched in the last 360 days are still selling. 90-day search growth is +51.8%. Flapen's verdict: Worth a look (66/100).

How competitive is the lighthouse niche?

54 brands and 64 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 27% of demand.

What do buyers complain about in lighthouse?

Top complaints mined from reviews: Size-Overall, Durability, Functionality-Overall. The return rate is 2.8%.

When does demand for lighthouse peak?

Demand peaks in May–Dec; the busiest month runs 3.1× the quietest.

What does it cost to enter the lighthouse niche?

Listings span $5.87–$850.25; the average listing price is $46.84 (sweet spot $15–$100). The average incumbent carries 231 reviews — the moat a new listing must climb.

lighthouse

Worth a look

Shows no brand lock-in (top 5 brands take 27% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Incredible27%

top-5 brand share — no brand owns this niche

Avg price

Great$46.84

avg listing price — sweet spot $15–$100

Competition

Great24%

top-5 click share — an open shelf

Review moat

Great230.7

avg incumbent reviews — the moat a new listing must climb

Growth

Good+51.8%

90-day search growth — must beat 0% to launch

Market size

Good$561K

$561K/yr · 651K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Good2.8%

return rate — above 5% kills the launch gate

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Price range

Bad$5.87–$850.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, lighthouse is a $561K/yr Amazon United States market (651K searches/yr). The top 5 brands hold 27% of demand. Demand peaks in May–Dec. Verdict: Worth a look — 66/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

lighthouse market data

Units sold / yr: 10K–13K; avg 0–100/product
Revenue / yr: $468K–$586K; units × avg price
Conversion rate: 1.8%
Avg BSR: #5,380
Page quality: 0%
Prime: 92%
Sponsored: 95%
Out of stock: 9.2%
Avg brand age: 32 months
Avg seller age: 176 days

Competition & brand share

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

Brands

54 falling

Sellers

Top-5 brand share

27%

Top 20: 69%

Top-5 click share

24%

Top 20: 55%

Open market

69%

Enajucy8%
WDLFCGC6%
Puzzled5%
IFTHFOUR5%
DOITOOL4%
Zeanlant4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +51.8% search growth over the last 90 days.

Peak months: May, Dec · busiest ÷ quietest = 3.1×

Open Trend

Top lighthouse search terms

lighthouse decor133K/yr +44.9%0.9% conv.
lighthouse137K/yr +38.1%0.7% conv.
lighthouse solar lights outdoor22K/yr +358.0%1.3% conv.
lighthouse outdoor decor24K/yr +140.5%0.7% conv.
lighthouse gifts76K/yr +17.0%1.1% conv.
solar lighthouse22K/yr +112.1%1.1% conv.
lighthouse lamp47K/yr +1.6%0.6% conv.
light house33K/yr +22.8%0.9% conv.
solar lighthouse outdoor15K/yr +106.3%1.1% conv.
lighthouses24K/yr +40.1%0.7% conv.

All search terms

Top lighthouse products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Solar Lighthouse Rotating Light - 360 Degree Light Houses Lamp For Yard IP65 Waterproof Durable Lighthouse Lamps Towers Statue Lights For Outdoor Garden Pathway Patio (Black -Large - Style B)

Enajucy$27.534.3★707 rev

WDLFCGC Solar Powered Lighthouse Decor Solar Lighthouse with Rotating Beacon 360 Degree Rotating Lighthouse Decoration Best Lighthouse Gifts (Octagon Blue)

WDLFCGC$25.334.3★579 rev

IFTHFOUR Moon Lighthouse Projector Night Light with Motion Sensor - Rechargeable LED Galaxy Table Lamp Moon Lamp for Kids Bedroom Nursery Decor - Perfect Christmas Birthday Gift for Boys & Girls

IFTHFOUR$18.094.8★118 rev

Lineshading 4 Pcs Beach Coastal Table Decor Wooden Lighthouse Decoration with Starfish Summer Tiered Tray Decor Blue and White Ocean Centerpieces Rustic Beach House Nautical Decorations for Home Shelf

Lineshading$16.194.6★1,244 rev

Hosley 8 Inch Resin Tabletop Lighthouse Blinking Light Decor - Ideal Coastal Beach Nautical Gift for Home Farmhouse Wedding Teacher Appreciation

Hosley$18.024.4★943 rev

Newest

by launch date

Garden Statues 23 Coastal Solar Lighthouse Garden Decor Waterproof Solar Lights Outdoor Decorative Beach Pool Patio Lawn Yard Decorations Unique Housewarming Gift Garden Gifts for Family Friends

Aokudoni$42.4173 rev

4mo ago

DECHOUS Garden Lighthouse Solar Powered - Waterproof Outdoor LED Lighthouse Garden Statue with Rotating Lamp for Yard Patio Lawn 15 Inch

DECHOUS$26.155 rev

6mo ago

Lineshading$16.191,244 rev

7mo ago

IFTHFOUR Moon Lighthouse Projector Night Light with Motion Sensor - Rechargeable LED Galaxy Table Lamp Moon Lamp for Kids Bedroom Nursery Decor - Perfect Christmas Birthday Gift for Boys & Girls

IFTHFOUR$18.09118 rev

1y ago

Garden Outdoor Statues Waterproof Lighthouse Lights Lawn Decor; Automatic Rotating Solar Lights for Yard Patio Ground Tabletop Decoration; Unique Housewarming Gifts - Red

Zeanlant$37.84116 rev

1y ago

What buyers say about lighthouse

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow19%

“Great lights”

Quality-Overall14%

“Good quality”

Size-Overall10%

“Good size”

Design-Overall8%

“The construction is solid”

Value For Money6%

“Good price”

Advertised Vs Actual Product5%

“As described”

Color4%

“The colors are bright”

Gifting Purpose3%

“Gift”

Assembly/Installation3%

“Easy to assemble”

Efficiency2%

“Works great”

What buyers complain about

Size-Overall15%

“Very small”

Durability11%

“is coming apart”

Functionality-Overall9%

“it never worked”

Quality-Overall6%

“Garbage”

Brightness/Shine/Glow6%

“The light itself is not very bright”

Adhesion/Stickiness3%

“read the reviews this thing is put together like a kid school project glue all over haphazard and cheap”

Weight Light3%

“Muck smaller and lighter than I expected”

Charging3%

“It is not rechargeable”

Value For Money3%

“A little expensive”

Battery Life3%

“Battery no good”

Top return reasons

Size-Overall39%

Defective Material/Parts12%

Brightness/Shine/Glow8%

Functionality-Overall8%

Bulb Flicker/Dimming/Color4%

Advertised Vs Actual Product4%