Skip to content

Light Switch with Night Light

Fail

Demand is soft, at -16.9% this quarter, so Light Switch with Night Light is a Fail.

Flapen Score
43
43 / 100
Ranks 6,589 of 9,536 Tools & Home Improvement niches · −5 vs the category median of 48
Market size
$101K/yr149K searches / yr
90-day growth
-16.9%search demand this quarter
Competition
50%top-5 click share · 10 brands · 56 sellers

Flapen Score

Light Switch with Night Light against its category

The dotted line is the Tools & Home Improvement average. Past it, Light Switch with Night Light is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Light Switch with Night Light market on Amazon at a glance

Shoppers on Amazon United States searched for Light Switch with Night Light 149K times last year and spent an estimated $101K. The top 5 brands take 86% of clicks. Demand peaks in Jan. Flapen scores it 43 out of 100, a Fail.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 149K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $101K a year.

Searches, last 12 months
149K
Growth, 90 days vs prior 90
-16.9%
Conversion, latest week
3.5%
Market size, estimated
$101Ka year
Peak month
January1.7× the quietest month
Top search term
light switch with night light28K searches a year

02 · Price

A sale here is worth $19.39.

Listings sell for $19.39 on average, from $4.59 to $54.75. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $19.39 that is $2K to $5K a year per listing.

Average price
$19.39inside the $15 to $100 sweet spot
Price range
$4.59–$54.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

51% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #258 within Switches & Dimmers. It carries 1,083 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
51%
Prime listings
100%
Out of stock, average day
3.2%
Average rank
#258in Switches & Dimmers
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
1,083per listing
Listings tracked
35

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
56 months

Products

Top Light Switch with Night Light products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

$0$4K$8K$12K$16K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

56

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

50%

Top 20: 86%

Open market

10%

  • Leviton47%
  • SOZULAMP24%
  • Legrand6%
  • SnapPower5%
  • ENERLITES4%
  • Lzonunl4%
  • Open — no brand owns it (4 brands, 10%)

Demand

Light Switch with Night Light search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.7×

Search terms

Top Light Switch with Night Light search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • light switch with night light28K/yr
  • illuminated light switch25K/yr
  • lighted light switch21K/yr
  • light switch night light15K/yr
  • night light switch11K/yr
  • lighted switch11K/yr
  • light switch with light9K/yr
  • light up light switch8K/yr
  • switch with light4K/yr
  • night light light switch5K/yr

Reviews and returns

What reviews say buyers love and hate about Light Switch with Night Light

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Brightness/Shine/Glow”
16%of negative reviews mention “Functionality-Overall”
3.5%of orders come back
“Didn't work for me”
A buyer, on “Functionality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Light Switch with Night Light questions

Answered from the same tracked data.