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Lennox

Fail

The top 5 brands take 96% of clicks, so Lennox is a Fail.

Flapen Score
42
42 / 100
Ranks 6,968 of 9,536 Tools & Home Improvement niches · −6 vs the category median of 48
Market size
$113K/yr63K searches / yr
90-day growth
+5.0%search demand this quarter
Competition
36%top-5 click share · 9 brands · 77 sellers

Flapen Score

Lennox against its category

The dotted line is the Tools & Home Improvement average. Past it, Lennox is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lennox market on Amazon at a glance

Shoppers on Amazon United States searched for Lennox 63K times last year and spent an estimated $113K. The top 5 brands take 96% of clicks. Demand peaks in Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $113K a year.

Searches, last 12 months
63K
Growth, 90 days vs prior 90
+5.0%
Conversion, latest week
1.5%
Market size, estimated
$113Ka year
Peak month
December2.4× the quietest month
Top search term
lennox44K searches a year

02 · Price

A sale here is worth $121.58.

Listings sell for $121.58 on average, from $38.90 to $529.52. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $121.58 that is $0 to $12K a year per listing.

Average price
$121.58above the $15 to $100 sweet spot
Price range
$38.90–$529.52
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$12K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #374 within Furnace Parts & Accessories. It carries 878 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
57%
Out of stock, average day
1.3%
Average rank
#374in Furnace Parts & Accessories
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
878per listing
Listings tracked
46

04 · Newcomers

Amazon counts 4 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
48 months

Products

Top Lennox products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

$0$2K$5K$7K$9K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

77

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

36%

Top 20: 77%

Open market

2%

  • HEALTHY CLIMATE47%
  • Lennox39%
  • Lenox7%
  • Generic2%
  • Pitymody2%
  • Micnce1%
  • Open — no brand owns it (3 brands, 2%)

Demand

Lennox search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Lennox search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lennox44K/yr
  • healthy climate7K/yr
  • lennox air filter6K/yr
  • lennox furnace filters3K/yr
  • lennox air filters2K/yr

Reviews and returns

What reviews say buyers love and hate about Lennox

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Filtration”
25%of negative reviews mention “Size-Overall”
0.8%of orders come back
“Didn't fit”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Lennox questions

Answered from the same tracked data.