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42

led yard light

Skip it

A small market ($69K/yr) — this niche doesn't clear our bar today.

Market size 17Growth 25Conversion 32Competition 37Returns 46Price range 95Avg price 92Brand share 63Review moat 51Quality gap 37

Price range

Incredible$22.70–$93.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$52.74

avg listing price — sweet spot $15–$100

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Review moat

Good1,454.47

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-0.6%

90-day search growth — must beat 0% to launch

Market size

Bad$69K

$69K/yr · 50K searches

According to Flapen's Amazon United States niche tracking, led yard light is a $69K/yr Amazon United States market (50K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Aug. Verdict: Skip it — 42/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

led yard light market data

Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
$53K–$66K
units × avg price
Conversion rate
2.6%
Avg BSR
#86
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
0.0%
Avg brand age
40 months
Avg seller age
150 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

26

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

26%

  • TORCHSTAR23%
  • toberich15%
  • SZGMJIA14%
  • Karjoefar8%
  • HYPERLITE7%
  • CLOUDERROR7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -0.6% search growth over the last 90 days.
15K10KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 9.5×

Top led yard light search terms

  • area light12K/yr
  • led yard light11K/yr
  • outdoor shop light9K/yr
  • outdoor area light7K/yr
  • led area light6K/yr
  • area lights outdoor led4K/yr
All search terms

Top led yard light products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$7K20%$14K30%$21K40%$28K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about led yard light

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow53%

“Bright Light”

Assembly/Installation11%

“Easy to set up”

Value For Money6%

“Great Value”

Quality-Overall5%

“Excellent product”

Efficiency4%

“dusk to dawn works well”

Advertised Vs Actual Product3%

“As advertised”

Durability2%

“durable”

Security1%

“work great for security”

Bulb Flicker/Dimming/Color1%

“Super bright”

Weight Light1%

“its actually not bulky and its discreet”

What buyers complain about

Durability35%

“Did not last”

Quality-Overall10%

“i suggest buying a better quality product with warranty”

Brightness/Shine/Glow9%

“Not as bright as advertised”

Size-Overall6%

“The cord is much to small”

Functionality-Overall5%

“did not work”

Bulb Flicker/Dimming/Color5%

“then got very dim again”

Assembly/Installation2%

“I would not install on a building. my opinion”

Water Resistance1%

“it doesn't continue to the end of the stem so a bit of rain water could accumulate”

Value For Money1%

“Poor value for the money”

Instructions/User Manual/Troubleshooting1%

“Instructions are wrong”

Top return reasons

Size-Overall26%
Brightness/Shine/Glow17%
Functionality-Overall13%
Advertised Vs Actual Product9%
Bulb Flicker/Dimming/Color9%
Defective Material/Parts6%
Assembly/Installation3%
Value For Money3%
Color2%
Connectivity-Overall2%

Common questions

Is led yard light profitable to sell on Amazon United States?
The niche generates $69K/yr across 19 tracked products. 90-day search growth is -0.6%. Flapen's verdict: Skip it (42/100).
How competitive is the led yard light niche?
13 brands and 26 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 67% of demand.
What do buyers complain about in led yard light?
Top complaints mined from reviews: Durability, Quality-Overall, Brightness/Shine/Glow. The return rate is 3.3%.
When does demand for led yard light peak?
Demand peaks in Aug; the busiest month runs 9.5× the quietest.
What does it cost to enter the led yard light niche?
Listings span $22.70–$93.60; the average listing price is $52.74 (sweet spot $15–$100). The average incumbent carries 1,454 reviews — the moat a new listing must climb.