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Led Spotlight Bulb

Fail

The top 5 brands take 90% of clicks, so Led Spotlight Bulb is a Fail.

Flapen Score
48
48 / 100
Ranks 4,568 of 9,536 Tools & Home Improvement niches · on the category median
Market size
$120K/yr62K searches / yr
90-day growth
+1.3%search demand this quarter
Competition
53%top-5 click share · 10 brands · 31 sellers

Flapen Score

Led Spotlight Bulb against its category

The dotted line is the Tools & Home Improvement average. Past it, Led Spotlight Bulb is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Led Spotlight Bulb market on Amazon at a glance

Shoppers on Amazon United States searched for Led Spotlight Bulb 62K times last year and spent an estimated $120K. The top 5 brands take 90% of clicks. Demand peaks in Jan–May–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

9.3% of searches ended in a purchase last week.

Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 9.3% of those searches ended in a purchase. Searches in the last 90 days moved +1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $120K a year.

Searches, last 12 months
62K
Growth, 90 days vs prior 90
+1.3%
Conversion, latest week
9.3%
Market size, estimated
$120Ka year
Peak month
December2.6× the quietest month
Top search term
sunco br3015K searches a year

02 · Price

A sale here is worth $20.93.

Listings sell for $20.93 on average, from $8.19 to $56.96. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $20.93 that is $2K to $5K a year per listing.

Average price
$20.93inside the $15 to $100 sweet spot
Price range
$8.19–$56.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #234 within Light Bulbs. It carries 1,999 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
1.7%
Average rank
#234in Light Bulbs
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
1,999per listing
Listings tracked
25

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Led Spotlight Bulb products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

$0$6K$12K$18K$24K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

31

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

53%

Top 20: 95%

Open market

7%

  • Sunco Lighting61%
  • LEDVANCE11%
  • Amazon Basics10%
  • DAYBETTER5%
  • Feit Electric3%
  • TJOY3%
  • Open — no brand owns it (4 brands, 7%)

Demand

Led Spotlight Bulb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Black Friday '24Holiday '24Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, May, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Led Spotlight Bulb search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sunco br3015K/yr
  • sunco br30 led 850 lumens 11w9K/yr
  • light bulbs for kitchen6K/yr
  • br30 led bulb 3000k6K/yr
  • 650 lumens light bulb3K/yr
  • recessed light bulbs daylight4K/yr
  • br30 3000k4K/yr
  • br30 led bulb daylight4K/yr
  • 650 lumens led light bulbs4K/yr
  • warm recessed light bulbs3K/yr

Reviews and returns

What reviews say buyers love and hate about Led Spotlight Bulb

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Brightness/Shine/Glow”
30%of negative reviews mention “Bulb Flicker/Dimming/Color”
2.3%of orders come back
“Bulbs flicker”
A buyer, on “Bulb Flicker/Dimming/Color”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Led Spotlight Bulb questions

Answered from the same tracked data.