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Led House Lights

Fail

The top 5 brands take 100% of clicks, so Led House Lights is a Fail.

Flapen Score
37
37 / 100
Ranks 8,329 of 9,536 Tools & Home Improvement niches · −11 vs the category median of 48
Market size
$239K/yr138K searches / yr
90-day growth
+17.7%search demand this quarter
Competition
67%top-5 click share · 5 brands · 12 sellers

Flapen Score

Led House Lights against its category

The dotted line is the Tools & Home Improvement average. Past it, Led House Lights is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Led House Lights market on Amazon at a glance

Shoppers on Amazon United States searched for Led House Lights 138K times last year and spent an estimated $239K. All 5 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $239K a year.

Searches, last 12 months
138K
Growth, 90 days vs prior 90
+17.7%
Conversion, latest week
1.9%
Market size, estimated
$239Ka year
Peak month
November3.9× the quietest month
Top search term
govee outdoor strip lights43K searches a year

02 · Price

A sale here is worth $91.72.

Listings sell for $91.72 on average, from $9.67 to $216.30. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $91.72 that is $23K to $46K a year per listing.

Average price
$91.72inside the $15 to $100 sweet spot
Price range
$9.67–$216.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$23K–$46K
Returns
5.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #254 within Novelty Lighting. It carries 5,919 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#254in Novelty Lighting
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
5,919per listing
Listings tracked
19

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
34 months

Products

Top Led House Lights products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 67% of clicks. Leaders hold, but buyers still shop past them.

$0$24K$48K$72K$96K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 rising

Sellers

12

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

67%

Top 20: 100%

Open market

0%

  • Govee90%
  • E ENERGETIC LIGHTING4%
  • POOFZY3%
  • CETELUMA2%
  • KSIPZE2%
  • Open — no brand owns it (0%)

Demand

Led House Lights search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KHoliday '24Prime Day '25Spike '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.9×

Search terms

Top Led House Lights search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • govee outdoor strip lights43K/yr
  • led house lights19K/yr
  • energetic led light bulbs14K/yr
  • govee outdoor led strip lights14K/yr
  • led lights for house13K/yr
  • govee waterproof led strip lights4K/yr
  • govee strip lights outdoor7K/yr
  • energetic4K/yr
  • house led lights6K/yr
  • govee outdoor led strip lights waterproof3K/yr

Reviews and returns

What reviews say buyers love and hate about Led House Lights

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Brightness/Shine/Glow”
14%of negative reviews mention “Durability”
5.6%of orders come back
“will break instantly”
A buyer, on “Durability”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Led House Lights questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data