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Led Cross

Fail

Demand is soft, at -15.2% this quarter, so Led Cross is a Fail.

Flapen Score
45
45 / 100
Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 48
Market size
$78K/yr162K searches / yr
90-day growth
-15.2%search demand this quarter
Competition
43%top-5 click share · 30 brands · 32 sellers

Flapen Score

Led Cross against its category

The dotted line is the Tools & Home Improvement average. Past it, Led Cross is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Led Cross market on Amazon at a glance

Shoppers on Amazon United States searched for Led Cross 162K times last year and spent an estimated $78K. The top 5 brands take 49% of clicks. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 162K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months
162K
Growth, 90 days vs prior 90
-15.2%
Conversion, latest week
1.5%
Market size, estimated
$78Ka year
Peak month
December2.7× the quietest month
Top search term
led cross17K searches a year

02 · Price

A sale here is worth $31.38.

Listings sell for $31.38 on average, from $9.79 to $188.84. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $31.38 that is $0 to $3K a year per listing.

Average price
$31.38inside the $15 to $100 sweet spot
Price range
$9.79–$188.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
4.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #2,070 within Novelty Lighting. It carries 141 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
98%
Out of stock, average day
10.4%
Average rank
#2,070in Novelty Lighting
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
141per listing
Listings tracked
40

04 · Newcomers

Amazon counts 0 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
0Amazon's first-year sales bar
Average brand age
25 months

Products

Top Led Cross products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$6K$9K$12K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30 falling

Sellers

32

Top-5 brand share

49%

Top 20: 92%

Top-5 click share

43%

Top 20: 81%

Open market

46%

  • SHIDASIGN13%
  • OUYENL13%
  • SYLHOME10%
  • Merry Mosaics7%
  • MoSavris6%
  • Generic6%

Demand

Led Cross search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 2.7×

Search terms

Top Led Cross search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • led cross17K/yr
  • light up cross19K/yr
  • cross light13K/yr
  • lighted cross18K/yr
  • neon cross11K/yr
  • cross night light10K/yr
  • led cross for wall6K/yr
  • cross lamp7K/yr
  • cross neon sign6K/yr
  • cross light up sign5K/yr

Reviews and returns

What reviews say buyers love and hate about Led Cross

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Brightness/Shine/Glow”
12%of negative reviews mention “Quality-Overall”
4.1%of orders come back
“Really Bad quality”
A buyer, on “Quality-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Led Cross questions

Answered from the same tracked data.