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Leather Welding Jacket

Fail

Demand is soft, at -23.3% this quarter, so Leather Welding Jacket is a Fail.

Flapen Score
37
37 / 100
Ranks 8,329 of 9,536 Tools & Home Improvement niches · −11 vs the category median of 48
Market size
$61K/yr87K searches / yr
90-day growth
-23.3%search demand this quarter
Competition
46%top-5 click share · 11 brands · 40 sellers

Flapen Score

Leather Welding Jacket against its category

The dotted line is the Tools & Home Improvement average. Past it, Leather Welding Jacket is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Leather Welding Jacket market on Amazon at a glance

Shoppers on Amazon United States searched for Leather Welding Jacket 87K times last year and spent an estimated $61K. The top 5 brands take 70% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

1.1% of searches ended in a purchase last week.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -23.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
-23.3%
Conversion, latest week
1.1%
Market size, estimated
$61Ka year
Peak month
September1.8× the quietest month
Top search term
leather welding jacket52K searches a year

02 · Price

A sale here is worth $65.65.

Listings sell for $65.65 on average, from $35.70 to $166.52. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $65.65 that is $0 to $7K a year per listing.

Average price
$65.65inside the $15 to $100 sweet spot
Price range
$35.70–$166.52
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
4.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #100 within Protective Workwear. It carries 728 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
97%
Out of stock, average day
5.7%
Average rank
#100in Protective Workwear
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
728per listing
Listings tracked
31

04 · Newcomers

Amazon counts 2 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
65 months

Products

Top Leather Welding Jacket products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$6K$9K$12K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

40

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

46%

Top 20: 85%

Open market

22%

  • ARCCAPTAIN20%
  • LeaSeek17%
  • QeeLink13%
  • YESWELDER12%
  • Jewboer8%
  • ONETIAN8%

Demand

Leather Welding Jacket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.8×

Search terms

Top Leather Welding Jacket search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • leather welding jacket52K/yr
  • welding leathers16K/yr
  • welding jacket leather7K/yr
  • welding leather jacket8K/yr
  • welding leather4K/yr

Reviews and returns

What reviews say buyers love and hate about Leather Welding Jacket

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Size-Overall”
28%of negative reviews mention “Size-Overall”
4.8%of orders come back
“People report it running large”
A buyer, on “Size-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Leather Welding Jacket questions

Answered from the same tracked data.