Leather Strop

Shoppers searched for this 435K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $520K a year.

Searches, last 12 months

435K

Growth, 90 days vs prior 90

-2.2%

Conversion, latest week

7.3%

Market size, estimated

$520Ka year

Peak month

December2.0× the quietest month

Top search term

leather strop168K searches a year

Listings sell for $16.47 on average, from $5.82 to $34.05. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $16.47 that is $25K to $33K a year per listing.

Average price

$16.47inside the $15 to $100 sweet spot

Price range

$5.82–$34.05

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,500–2,000

Revenue per listing a year

$25K–$33K

Returns

0.9%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #78 within Sharpening Stones. It carries 1,604 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#78in Sharpening Stones

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

1,604per listing

Listings tracked

14

4 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

62 months