- Flapen Score
- 31 / 100Ranks 9,140 of 9,536 Tools & Home Improvement niches · −17 vs the category median of 4831
- Market size
- $190K/yr55K searches / yr
- 90-day growth
- -6.8%search demand this quarter
- Competition
- 87%top-5 click share · 5 brands · 94 sellers
Flapen Score
Kobalt Drill against its category
The dotted line is the Tools & Home Improvement average. Past it, Kobalt Drill is stronger. Inside it, weaker.
Market
The Kobalt Drill market on Amazon at a glance
Shoppers on Amazon United States searched for Kobalt Drill 55K times last year and spent an estimated $190K. All 5 brands take every click. Demand peaks in Sep. Flapen scores it 31 out of 100, a Fail.
01 · Demand
3.3% of searches ended in a purchase last week.
Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $190K a year.
- Searches, last 12 months
- 55K
- Growth, 90 days vs prior 90
- -6.8%
- Conversion, latest week
- 3.3%
- Market size, estimated
- $190Ka year
- Peak month
- September6.6× the quietest month
- Top search term
- kobalt drill33K searches a year
02 · Price
A sale here is worth $103.75.
Listings sell for $103.75 on average, from $29.39 to $175.30. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $103.75 that is $0 to $10K a year per listing.
- Average price
- $103.75above the $15 to $100 sweet spot
- Price range
- $29.39–$175.30
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$10K
- Returns
- 2.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
64% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #167 within Power Tools. It carries 11,509 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 82%
- Out of stock, average day
- 0.0%
- Average rank
- #167in Power Tools
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 11,509per listing
- Listings tracked
- 11
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Kobalt Drill products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Kobalt 1/2-in 24-Volt Max-Volt Lithium Ion (Li-ion) Variable Speed Brushless Cordless Hammer Drill Bare Tool Only (Tool Only Model #kdd524b-03)
- Price
- $87.38
- Rating
- 4.3/5
- Reviews
- 112
- Age
- 9y ago

Kobalt 24-Volt Max Lithium Ion (Li-ion) 1/2-in Cordless Brushless Drill with Battery and Soft Case
- Price
- $117.43
- Rating
- 4.6/5
- Reviews
- 489
- Age
- 9y ago

Kobalt 24V MAX Brushless 2 Tool Combo Kit #0672827
- Price
- $173.66
- Rating
- 4.6/5
- Reviews
- 329
- Age
- 10y ago

Keyless Brushless Cordless 1/2-in Drill KXDD 124B-03 Compatible with all Kobalt Batteries (Battery and Charger not included)
- Price
- $79.95
- Rating
- 4.2/5
- Reviews
- 27
- Age
- 2y ago

DEWALT 20V Max Cordless Drill Driver Set 2 Speed High Performance Motor Includes 2 XR 1.3Ah Li-Ion Batteries Charger and Contractor Bag (DCD771C2)
- Price
- $101.61
- Rating
- 4.8/5
- Reviews
- 49,637
- Age
- 12y ago
Trending
90-day click momentum
K.balt Brushless 24-volt 7/8-in SDS-plus Variable Speed Cordless Rotary Hammer Drill
- Price
- $175.30
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

CRAFTSMAN V20 MAX Cordless Drill Driver and Impact Driver Set Power Tool Set with 2 Batteries and Charger LED Work Light 2 Bits Bag (CMCK200C2)
- Price
- $100.30
- Rating
- 4.7/5
- Reviews
- 9,115
- Age
- 7y ago

DEWALT 20V Max Cordless Drill Driver Set 2 Speed High Performance Motor Includes 2 XR 1.3Ah Li-Ion Batteries Charger and Contractor Bag (DCD771C2)
- Price
- $101.61
- Rating
- 4.8/5
- Reviews
- 49,637
- Age
- 12y ago

Kobalt 24V MAX Brushless 2 Tool Combo Kit #0672827
- Price
- $173.66
- Rating
- 4.6/5
- Reviews
- 329
- Age
- 10y ago

Kobalt 1/2-in 24-Volt Max-Volt Lithium Ion (Li-ion) Variable Speed Brushless Cordless Hammer Drill Bare Tool Only (Tool Only Model #kdd524b-03)
- Price
- $87.38
- Rating
- 4.3/5
- Reviews
- 112
- Age
- 9y ago
Newest
by launch date
K.balt Brushless 24-volt 7/8-in SDS-plus Variable Speed Cordless Rotary Hammer Drill
- Price
- $175.30
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Keyless Brushless Cordless 1/2-in Drill KXDD 124B-03 Compatible with all Kobalt Batteries (Battery and Charger not included)
- Price
- $79.95
- Rating
- 4.2/5
- Reviews
- 27
- Age
- 2y ago

CRAFTSMAN V20 Cordless Drill/Driver Kit 1/2 inch Battery and Charger Included (CMCD700C1)
- Price
- $60.60
- Rating
- 4.7/5
- Reviews
- 5,995
- Age
- 7y ago

CRAFTSMAN V20 MAX Cordless Drill Driver and Impact Driver Set Power Tool Set with 2 Batteries and Charger LED Work Light 2 Bits Bag (CMCK200C2)
- Price
- $100.30
- Rating
- 4.7/5
- Reviews
- 9,115
- Age
- 7y ago

Kobalt 24 volt Impact Driver Brushless 1/4 inch (324B-03)
- Price
- $72.88
- Rating
- 4.6/5
- Reviews
- 197
- Age
- 7y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
94
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
87%
Top 20: 100%
Open market
0%
- Kobalt79%
- Enbizio10%
- DEWALT6%
- CRAFTSMAN4%
- Generic2%
- Open — no brand owns it (0%)
Demand
Kobalt Drill search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 6.6×
Search terms
Top Kobalt Drill search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kobalt drill33K/yr
- kobalt drill set9K/yr
- kobalt hammer drill5K/yr
- kobalt 24v drill4K/yr
- kobalt cordless drill3K/yr
Reviews and returns
What reviews say buyers love and hate about Kobalt Drill
We read the reviews and the return reasons for every product selling here.
“Bad battery”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kobalt Drill questions
Answered from the same tracked data.









