Kilz Upshot Ceiling Spray
FailThe top 5 brands take 100% of clicks, so Kilz Upshot Ceiling Spray is a Fail.
- Flapen Score
- 45 / 100Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 4845
- Market size
- $126K/yr59K searches / yr
- 90-day growth
- -2.3%search demand this quarter
- Competition
- 97%top-5 click share · 4 brands · 62 sellers
Flapen Score
Kilz Upshot Ceiling Spray against its category
The dotted line is the Tools & Home Improvement average. Past it, Kilz Upshot Ceiling Spray is stronger. Inside it, weaker.
Market
The Kilz Upshot Ceiling Spray market on Amazon at a glance
Shoppers on Amazon United States searched for Kilz Upshot Ceiling Spray 59K times last year and spent an estimated $126K. All 4 brands take every click. Demand peaks in Apr–May. Flapen scores it 45 out of 100, a Fail.
01 · Demand
10.7% of searches ended in a purchase last week.
Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $126K a year.
- Searches, last 12 months
- 59K
- Growth, 90 days vs prior 90
- -2.3%
- Conversion, latest week
- 10.7%
- Market size, estimated
- $126Ka year
- Peak month
- May2.4× the quietest month
- Top search term
- ceiling spray paint8K searches a year
02 · Price
A sale here is worth $20.03.
Listings sell for $20.03 on average, from $9.03 to $39.24. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,250 to 1,500 of them. At $20.03 that is $25K to $30K a year per listing.
- Average price
- $20.03inside the $15 to $100 sweet spot
- Price range
- $9.03–$39.24
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- $25K–$30K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #246 within Paint & Primer. It carries 2,418 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 83%
- Out of stock, average day
- 0.0%
- Average rank
- #246in Paint & Primer
- Average rating
- 4.30 starsAmazon United States average 4.42 stars
- Average reviews
- 2,418per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Kilz Upshot Ceiling Spray products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
ZINSSER 03688 Covers Up Stain Sealing Ceiling Paint White
- Price
- $9.87
- Rating
- 4.5/5
- Reviews
- 6,612
- Age
- 19y ago

INSTAGONE Stain Remover - TRIAL PACK (1 Pack + 24oz Spray Bottle) - Just Add Water - Indoor/Outdoor Ceiling Wall Bathroom Roof PVC Fence Patio & More
- Price
- $15.84
- Rating
- 3.7/5
- Reviews
- 69
- Age
- 1y ago

Zinsser Ceiling Acrylic Paint & Primer in One 13 oz Flat White
- Price
- $9.03
- Rating
- 4.4/5
- Reviews
- 696
- Age
- 8y ago

Renew Ceiling Tile Spray Paint Commercial-Grade Conceals Water & Smoke Stains Fire-Retardant Preserves Acoustics (Pack of 1)
- Price
- $29.34
- Rating
- 4.1/5
- Reviews
- 38
- Age
- 5y ago

Masterchem Industries 10007 KILZ Up Shot Sealer 10 oz.
- Price
- $16.87
- Rating
- 4.6/5
- Reviews
- 478
- Age
- 20y ago
Trending
90-day click momentum
Zinnser 03688 Covers Up Stain Sealing Ceiling Paint White 13 Ounce (Pack of 6)
- Price
- $39.24
- Rating
- 4.5/5
- Reviews
- 6,612
- Age
- 6y ago

INSTAGONE Stain Remover - TRIAL PACK (1 Pack + 24oz Spray Bottle) - Just Add Water - Indoor/Outdoor Ceiling Wall Bathroom Roof PVC Fence Patio & More
- Price
- $15.84
- Rating
- 3.7/5
- Reviews
- 69
- Age
- 1y ago

ZINSSER 03688 Covers Up Stain Sealing Ceiling Paint White
- Price
- $9.87
- Rating
- 4.5/5
- Reviews
- 6,612
- Age
- 19y ago

Renew Ceiling Tile Spray Paint Commercial-Grade Conceals Water & Smoke Stains Fire-Retardant Preserves Acoustics (Pack of 1)
- Price
- $29.34
- Rating
- 4.1/5
- Reviews
- 38
- Age
- 5y ago

Masterchem Industries 10007 KILZ Up Shot Sealer 10 oz.
- Price
- $16.87
- Rating
- 4.6/5
- Reviews
- 478
- Age
- 20y ago
Newest
by launch date
INSTAGONE Stain Remover - TRIAL PACK (1 Pack + 24oz Spray Bottle) - Just Add Water - Indoor/Outdoor Ceiling Wall Bathroom Roof PVC Fence Patio & More
- Price
- $15.84
- Rating
- 3.7/5
- Reviews
- 69
- Age
- 1y ago

Renew Ceiling Tile Spray Paint Commercial-Grade Conceals Water & Smoke Stains Fire-Retardant Preserves Acoustics (Pack of 1)
- Price
- $29.34
- Rating
- 4.1/5
- Reviews
- 38
- Age
- 5y ago

Zinnser 03688 Covers Up Stain Sealing Ceiling Paint White 13 Ounce (Pack of 6)
- Price
- $39.24
- Rating
- 4.5/5
- Reviews
- 6,612
- Age
- 6y ago

Zinsser Ceiling Acrylic Paint & Primer in One 13 oz Flat White
- Price
- $9.03
- Rating
- 4.4/5
- Reviews
- 696
- Age
- 8y ago

ZINSSER 03688 Covers Up Stain Sealing Ceiling Paint White
- Price
- $9.87
- Rating
- 4.5/5
- Reviews
- 6,612
- Age
- 19y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
62
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
97%
Top 20: 100%
Open market
0%
- Zinsser72%
- INSTAGONE14%
- Brodi7%
- KILZ7%
- Open — no brand owns it (0%)
Demand
Kilz Upshot Ceiling Spray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May · busiest ÷ quietest = 2.4×
Search terms
Top Kilz Upshot Ceiling Spray search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ceiling spray paint8K/yr
- ceiling water leak stain remover4K/yr
- ceiling tile paint7K/yr
- ceiling spray for water stains5K/yr
- ceiling water stain remover5K/yr
- ceiling stain remover3K/yr
- ceiling paint spray6K/yr
- upshot ceiling spray4K/yr
- zinsser cover up ceiling spray4K/yr
- ceiling water stain remover spray3K/yr
Reviews and returns
What reviews say buyers love and hate about Kilz Upshot Ceiling Spray
We read the reviews and the return reasons for every product selling here.
“This causes paint to go in different directions”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kilz Upshot Ceiling Spray questions
Answered from the same tracked data.









