Is Keychain Box Cutter profitable to sell on Amazon United States?

Flapen scores Keychain Box Cutter 55 out of 100 on Amazon United States, a Maybe. Shoppers spend $74K a year across 69 tracked products. Amazon counts 2 of the 6 products launched in the last year as successful launches. Search demand grew +24.9% in the last 90 days.

How competitive is the Keychain Box Cutter niche on Amazon United States?

40 brands and 106 sellers compete in Keychain Box Cutter on Amazon United States. The top 5 Keychain Box Cutter products take 25% of clicks, and the top 5 brands take 52%.

What do buyers complain about in Keychain Box Cutter?

Keychain Box Cutter buyers on Amazon United States complain most about Durability, Quality-Overall, and Size-Overall. Returns run at 0.8% of orders.

When does demand for Keychain Box Cutter peak?

Search demand for Keychain Box Cutter on Amazon United States is steady all year. The busiest month runs 1.4× the quietest.

What does it cost to enter the Keychain Box Cutter niche?

Keychain Box Cutter sells for $8.63 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $3.02 to $17.31. The average product has 3,446 reviews, the count a new listing must catch up to.

Keychain Box Cutter

Maybe

Returns run at only 0.8% of orders. But prices span $3.02–$17.31, mostly outside the sweet spot, so Keychain Box Cutter is a Maybe.

Flapen Score: 55
55 / 100Top 21% of 9,536 Tools & Home Improvement niches · +7 vs the category median of 48
Market size: $74K/yr177K searches / yr
90-day growth: +24.9%search demand this quarter
Competition: 25%top-5 click share · 40 brands · 106 sellers

Flapen Score

Keychain Box Cutter against its category

The dotted line is the Tools & Home Improvement average. Past it, Keychain Box Cutter is stronger. Inside it, weaker.

55Maybe

This niche Category average

See the method

Market

The Keychain Box Cutter market on Amazon at a glance

Shoppers on Amazon United States searched for Keychain Box Cutter 177K times last year and spent an estimated $74K. The top 5 brands take 52% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

4.9% of searches ended in a purchase last week.

Shoppers searched for this 177K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.9% of those searches ended in a purchase. Searches in the last 90 days moved +24.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.

Searches, last 12 months: 177K
Growth, 90 days vs prior 90: +24.9%
Conversion, latest week: 4.9%
Market size, estimated: $74Ka year
Peak month: December1.4× the quietest month
Top search term: box cutter cute60K searches a year

02 · Price

A sale here is worth $8.63.

Listings sell for $8.63 on average, from $3.02 to $17.31. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $8.63 that is $0 to $863 a year per listing.

Average price: $8.63under the $15 to $100 sweet spot
Price range: $3.02–$17.31
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 6K–8K
Units per listing a year: 0–100
Revenue per listing a year: $0–$863
Returns: 0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #112 within Knives, Parts & Accessories. It carries 3,446 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings: 86%
Prime listings: 99%
Out of stock, average day: 2.8%
Average rank: #112in Knives, Parts & Accessories
Average rating: 4.51 starsAmazon United States average 4.42 stars
Average reviews: 3,446per listing
Listings tracked: 69

04 · Newcomers

Amazon counts 2 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months: 6
Successful launches: 2Amazon's first-year sales bar
Average brand age: 39 months

Products