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Japanese Party Decorations

Maybe

The top 5 brands take only 33% of clicks. But shoppers spend an estimated $69K a year here, so Japanese Party Decorations is a Maybe.

Flapen Score
53
53 / 100
Top 27% of 9,536 Tools & Home Improvement niches · +5 vs the category median of 48
Market size
$69K/yr113K searches / yr
90-day growth
+6.4%search demand this quarter
Competition
24%top-5 click share · 61 brands · 70 sellers

Flapen Score

Japanese Party Decorations against its category

The dotted line is the Tools & Home Improvement average. Past it, Japanese Party Decorations is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Japanese Party Decorations market on Amazon at a glance

Shoppers on Amazon United States searched for Japanese Party Decorations 113K times last year and spent an estimated $69K. The top 5 brands take 33% of clicks. Demand peaks in Aug. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months
113K
Growth, 90 days vs prior 90
+6.4%
Conversion, latest week
4.0%
Market size, estimated
$69Ka year
Peak month
August2.1× the quietest month
Top search term
japanese party decorations39K searches a year

02 · Price

A sale here is worth $15.27.

Listings sell for $15.27 on average, from $3.98 to $30.64. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $15.27 that is $0 to $2K a year per listing.

Average price
$15.27inside the $15 to $100 sweet spot
Price range
$3.98–$30.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #2,796 within Novelty Lighting. It carries 217 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
2.8%
Average rank
#2,796in Novelty Lighting
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
217per listing
Listings tracked
84

04 · Newcomers

2 of last year's 36 launches cleared the first-year sales bar.

36 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
36
Successful launches
2Amazon's first-year sales bar
Average brand age
30 months

Products

Top Japanese Party Decorations products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 24% of clicks, no more. An open shelf where new products get seen.

$0$1K$3K$4K$6K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

61 falling

Sellers

70

Est. top-5 brand share

33%

Top 20: 77%

Est. top-5 click share

24%

Top 20: 63%

Open market

62%

  • LUCKYQUBE9%
  • party greeting7%
  • Sumind6%
  • Peywot6%
  • KaTiSeMo5%
  • wellspar5%

Demand

Japanese Party Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 2.1×

Search terms

Top Japanese Party Decorations search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • japanese party decorations39K/yr
  • japanese birthday decorations21K/yr
  • japanese decorations party13K/yr
  • japanese party decor11K/yr
  • japanese theme party9K/yr
  • japan decorations8K/yr
  • japan party decorations6K/yr
  • japanese party6K/yr

Reviews and returns

What reviews say buyers love and hate about Japanese Party Decorations

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
12%of negative reviews mention “Smell”
4.0%of orders come back
“Yes, it does have the plastic manufacturing smell”
A buyer, on “Smell”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Japanese Party Decorations questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data