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It Was Always You Neon Sign

Fail

Shoppers spend an estimated $16K a year here, so It Was Always You Neon Sign is a Fail.

Flapen Score
43
43 / 100
Ranks 6,589 of 9,536 Tools & Home Improvement niches · −5 vs the category median of 48
Market size
$16K/yr29K searches / yr
90-day growth
-12.6%search demand this quarter
Competition
56%top-5 click share · 19 brands · 22 sellers

Flapen Score

It Was Always You Neon Sign against its category

The dotted line is the Tools & Home Improvement average. Past it, It Was Always You Neon Sign is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The It Was Always You Neon Sign market on Amazon at a glance

Shoppers on Amazon United States searched for It Was Always You Neon Sign 29K times last year and spent an estimated $16K. The top 5 brands take 68% of clicks. Demand peaks in Oct. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months
29K
Growth, 90 days vs prior 90
-12.6%
Conversion, latest week
1.2%
Market size, estimated
$16Ka year
Peak month
October1.8× the quietest month
Top search term
it was always you sign17K searches a year

02 · Price

A sale here is worth $44.17.

Listings sell for $44.17 on average, from $9.76 to $171.42. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $44.17 that is $0 to $4K a year per listing.

Average price
$44.17inside the $15 to $100 sweet spot
Price range
$9.76–$171.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #7,012 within Novelty Lighting. It carries 173 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
95%
Out of stock, average day
2.9%
Average rank
#7,012in Novelty Lighting
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
173per listing
Listings tracked
22

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top It Was Always You Neon Sign products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.

$0$623$1K$2K$2K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

22

Est. top-5 brand share

68%

Top 20: 100%

Est. top-5 click share

56%

Top 20: 100%

Open market

26%

  • Meilcen23%
  • Vicmisurorcy15%
  • HFHungkeong12%
  • DUOLIYBC11%
  • QLKGWEA7%
  • Xusdamyj6%

Demand

It Was Always You Neon Sign search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.8×

Reviews and returns

What reviews say buyers love and hate about It Was Always You Neon Sign

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Size-Overall”
1.2%of orders come back
“I would recommend ordering a size larger than you think”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common It Was Always You Neon Sign questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data