ip66 led flood light
Skip itHigh returns (5.7%) — this niche doesn't clear our bar today.
Avg price
Great$51.04avg listing price — sweet spot $15–$100
Price range
Great$12.00–$116.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,905.48avg incumbent reviews — the moat a new listing must climb
Market size
Okay$118K$118K/yr · 50K searches
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Growth
Okay+1.3%90-day search growth — must beat 0% to launch
Returns
Bad5.7%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, ip66 led flood light is a $118K/yr Amazon United States market (50K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Oct–Dec. Verdict: Skip it — 43/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
ip66 led flood light market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $102K–$128K
- units × avg price
- Conversion rate
- 4.7%
- Avg BSR
- #241
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 27.6%
- Avg brand age
- 36 months
- Avg seller age
- 179 days
Competition & brand share
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
13
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
53%
Top 20: 91%
Open market
9%
- MELPO62%
- NOVOSTELLA8%
- XXBSAZ7%
- XYCN6%
- Onforu5%
- WuliFun3%
- Open — no brand owns it (5 brands, 9%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +1.3% search growth over the last 90 days.Peak months: Oct, Dec · busiest ÷ quietest = 1.9×
Top ip66 led flood light search terms
- ip66 led flood light9K/yr
- melpo led flood light6K/yr
- novostella6K/yr
- dimmable flood light4K/yr
- 100w led flood light3K/yr
- novostella outdoor lights9K/yr
- melpo3K/yr
- melpo led flood light outdoor8K/yr
Top ip66 led flood light products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LED Flood Light Outdoor 30W 300W Equivalent 3000LM Smart RGB Landscape Lighting with APP Control DIY Scenes -Timing - Warm White 2700K -Color Changing Uplight IP66 US Plug No Remote MELPO(4 Pack)
MELPO$55.944.5★2,254 rev
MELPO LED Flood Light Outdoor 800W Equivalent 8000LM Smart RGB Landscape Lighting with APP Control DIY Scenes - Timing - Warm White 2700K - Color Changing Uplight IP66 Waterproof US Plug (4Pack)
MELPO$115.704.4★1,708 rev
Led Flood Light 30W 300W Equivalent 3000 LM Outdoor Color Changing Led Stage Landscape Lights Bluetooth RGBW Smart Floodlights 2700K & 16 Million Colors&Timing& Music Sync IP66US 3-Plug (2 Pack)
MELPO$33.724.4★9,953 rev
XXBSAZ LED Flood Light Outdoor High Power Commercial Work Light IP66 Waterproof Daylight 6500K Super Bright Security Stadium Lights for Parking Lots Warehouses Yard (50 Watts) AC85-265V
XXBSAZ$33.284.4★40 rev
MELPO LED Flood Light Outdoor 800W Equivalent 8000LM Smart RGB Landscape Lighting with APP Control DIY Scenes - Timing - Warm White 2700K - Color Changing Uplight IP66 Waterproof US Plug (2Pack)
MELPO$57.274.4★1,708 rev
Newest
by launch date
Onforu 100W Smart Flood Lights Outdoor 3 Adjustable Heads 9000LM Dimmable Hardwired Security Light WiFi Alexa Control Floodlight 2700K-6500K Tunable
Onforu$58.1037 rev
Led Flood Light 30W 300W Equivalent 3000 LM Outdoor Color Changing Led Stage Landscape Lights Bluetooth RGBW Smart Floodlights 2700K & 16 Million Colors&Timing& Music Sync IP66US 3-Plug (6 Pack)
MELPO$88.699,953 rev
XXBSAZ LED Flood Light Outdoor High Power Commercial Work Light IP66 Waterproof Daylight 6500K Super Bright Security Stadium Lights for Parking Lots Warehouses Yard (50 Watts) AC85-265V
XXBSAZ$33.2840 rev
XXBSAZ LED Flood Light Outdoor High Power Commercial Work Light IP66 Waterproof 6500K Daylight Security Stadium Lights for Parking Lots WorkshopWarehouses 150 Watts AC85-265V
XXBSAZ$64.5850 rev
WuliFun 100W LED Flood Light Outdoor 2Pack 10000LM Super Bright IP66 Waterproof Outside Work Lights 6500K Daylight White Security Lights Plug in Flood Light for Yard Garage Garden Patio
WuliFun$31.38180 rev
Trending
90-day click momentumOnforu 100W Smart Flood Lights Outdoor 3 Adjustable Heads 9000LM Dimmable Hardwired Security Light WiFi Alexa Control Floodlight 2700K-6500K Tunable
Onforu$58.104.1★
XXBSAZ LED Flood Light Outdoor High Power Commercial Work Light IP66 Waterproof Daylight 6500K Super Bright Security Stadium Lights for Parking Lots Warehouses Yard (50 Watts) AC85-265V
XXBSAZ$33.284.4★
Onforu 75W Flood Lights Outdoor 7000LM Brightness Security Lights Switch Controlled 3 Adjustable Heads IP65 Waterproof 6500K Wall Mount Exterior LED Flood Light
Onforu$27.154.6★
XXBSAZ LED Flood Light Outdoor High Power Commercial Work Light IP66 Waterproof 6500K Daylight Security Stadium Lights for Parking Lots WorkshopWarehouses 150 Watts AC85-265V
XXBSAZ$64.584.1★
XYCN 4 Pack 100W LED Flood Light IP66 Waterproof Outside Flood Light 12500LM Super Bright Outdoor Security Lights 5000K Daylight White Floodlight for Yard Garden Playground Basketball Court Patio
XYCN$55.084.4★
What buyers say about ip66 led flood light
What buyers praise and complain about, mined from review topics.What buyers love
“Bright Light”
“Easy to put up”
“Decent quality”
“Great Product for the price”
“Fun Color Options”
“Superb quality and design”
“The remotes work well”
“waterproof is a huge plus that's why I got them”
“it integrates smoothly into my existing setup”
“easily manage it”
What buyers complain about
“it wasn't bright enough”
“Some just die out”
“The manufacturer really needs to step up their quality control on this product”
“Not waterproof”
“Not all the same”
“The range of the Bluetooth is quite poor”
“Wish I would have caught this before my complicated install”
“2 are no longer working”
“Waste of money”
“They are rusted”
Top return reasons
Common questions
- Is ip66 led flood light profitable to sell on Amazon United States?
- The niche generates $118K/yr across 29 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +1.3%. Flapen's verdict: Skip it (43/100).
- How competitive is the ip66 led flood light niche?
- 11 brands and 13 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in ip66 led flood light?
- Top complaints mined from reviews: Brightness/Shine/Glow, Durability, Quality-Overall. The return rate is 5.7% — above our launch gate.
- When does demand for ip66 led flood light peak?
- Demand peaks in Oct–Dec; the busiest month runs 1.9× the quietest.
- What does it cost to enter the ip66 led flood light niche?
- Listings span $12.00–$116.14; the average listing price is $51.04 (sweet spot $15–$100). The average incumbent carries 1,905 reviews — the moat a new listing must climb.