Insulation Tape

Shoppers searched for this 202K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 8.4% of those searches ended in a purchase. Searches in the last 90 days moved -3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $208K a year.

Searches, last 12 months

202K

Growth, 90 days vs prior 90

-3.8%

Conversion, latest week

8.4%

Market size, estimated

$208Ka year

Peak month

January3.2× the quietest month

Top search term

insulation tape143K searches a year

Listings sell for $12.22 on average, from $5.30 to $23.65. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $12.22 that is $6K to $9K a year per listing.

Average price

$12.22under the $15 to $100 sweet spot

Price range

$5.30–$23.65

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$6K–$9K

Returns

1.8%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #86 within Weatherproofing. It carries 2,474 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

1.0%

Average rank

#86in Weatherproofing

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

2,474per listing

Listings tracked

33

5 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

50 months