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Inflatable Bathtub

Fail

Buyers convert on only 0.6% of searches, so Inflatable Bathtub is a Fail.

Flapen Score
45
45 / 100
Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 48
Market size
$72K/yr176K searches / yr
90-day growth
-0.5%search demand this quarter
Competition
44%top-5 click share · 24 brands · 33 sellers

Flapen Score

Inflatable Bathtub against its category

The dotted line is the Tools & Home Improvement average. Past it, Inflatable Bathtub is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Inflatable Bathtub market on Amazon at a glance

Shoppers on Amazon United States searched for Inflatable Bathtub 176K times last year and spent an estimated $72K. The top 5 brands take 55% of clicks. Demand peaks in Jul–Aug. Flapen scores it 45 out of 100, a Fail.

01 · Demand

0.6% of searches ended in a purchase last week.

Shoppers searched for this 176K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months
176K
Growth, 90 days vs prior 90
-0.5%
Conversion, latest week
0.6%
Market size, estimated
$72Ka year
Peak month
August2.4× the quietest month
Top search term
inflatable bathtub adults70K searches a year

02 · Price

A sale here is worth $67.99.

Listings sell for $67.99 on average, from $29.49 to $235.46. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $67.99 that is $0 to $7K a year per listing.

Average price
$67.99inside the $15 to $100 sweet spot
Price range
$29.49–$235.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
6.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #168 within Bathroom Fixtures. It carries 668 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
97%
Out of stock, average day
11.5%
Average rank
#168in Bathroom Fixtures
Average rating
4.15 starsAmazon United States average 4.42 stars
Average reviews
668per listing
Listings tracked
32

04 · Newcomers

Amazon counts 8 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 8 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
8Amazon's first-year sales bar
Average brand age
33 months

Products

Top Inflatable Bathtub products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$6K$9K$12K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 rising

Sellers

33

Top-5 brand share

55%

Top 20: 97%

Top-5 click share

44%

Top 20: 86%

Open market

40%

  • CO-Z24%
  • Inflatoast13%
  • Anfrere6%
  • LOMOTIVE6%
  • YINIETZSCHE6%
  • Generic6%

Demand

Inflatable Bathtub search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 2.4×

Search terms

Top Inflatable Bathtub search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • inflatable bathtub adults70K/yr
  • blow up bathtub adult32K/yr
  • inflatable tub for adults8K/yr
  • baera inflable adulto5K/yr
  • outdoor tubs4K/yr
  • tub insert for walk in shower5K/yr
  • camping tub4K/yr
  • collapsible soaking tub4K/yr
  • outdoor bath3K/yr
  • portable japanese soaking tub5K/yr

Reviews and returns

What reviews say buyers love and hate about Inflatable Bathtub

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Size-Overall”
10%of negative reviews mention “Leak-Proof”
6.9%of orders come back
“ours arrived leaking”
A buyer, on “Leak-Proof”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Inflatable Bathtub questions

Answered from the same tracked data.