incandescent light bulbs 100 watt
Worth a lookShows beatable incumbent ratings (3.7★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Competition
Great30%top-5 click share — an open shelf
Avg price
Great$19.07avg listing price — sweet spot $15–$100
Brand share
Great53%top-5 brand share — no brand owns this niche
Review moat
Good677.77avg incumbent reviews — the moat a new listing must climb
Price range
Good$4.66–$39.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Market size
Okay$247K$247K/yr · 124K searches
Growth
Bad-42.1%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, incandescent light bulbs 100 watt is a $247K/yr Amazon United States market (124K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Worth a look — 64/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
incandescent light bulbs 100 watt market data
- Units sold / yr
- 13K–15K
- avg 250–500/product
- Revenue / yr
- $238K–$286K
- units × avg price
- Conversion rate
- 10.4%
- Avg BSR
- #1,428
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 3.9%
- Avg brand age
- 52 months
- Avg seller age
- 162 days
Competition & brand share
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.Brands
22 rising
Sellers
55
Top-5 brand share
53%
Top 20: 99%
Top-5 click share
30%
Top 20: 70%
Open market
39%
- NABKRA14%
- Hrsovii12%
- Hoimuv11%
- Xtricity8%
- JUNFMLY8%
- RUGACCG8%
Demand & seasonality
Weekly Amazon search volume, last 78 weeks — -42.1% search growth over the last 90 days.Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 5.1×
Top incandescent light bulbs 100 watt search terms
- 100 watt incandescent light bulbs45K/yr
- 100w incandescent light bulbs19K/yr
- 100 watt incandescent light bulb6K/yr
- incandescent light bulbs 40 watt soft white3K/yr
- 75w incandescent light bulbs5K/yr
- 100w incandescent bulb5K/yr
- clear 100 watt light bulbs4K/yr
- 40 w incandescent light bulbs3K/yr
- 100 watt clear light bulbs3K/yr
- 100 watt incandescent bulb5K/yr
Top incandescent light bulbs 100 watt products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Xtricity A19 Clear Incandescent Rough Service Light Bulb 100 Watt 2700K Soft White E26 Medium Base 1020 Lumens 130V (6 Pack)
Xtricity$22.734.1★1,139 rev
RUGACCG 100 Watt Clear Incandescent Light Bulb A19 Incandescent Bulb Light Bulb 110-130V 2700K Soft White Dimmable E26 Medium Base - 2 Count
RUGACCG$11.193.0★56 rev
NABKRA 100 Watt Incandescent Light Bulbs A19 100W Antique Vintage Incandescent Bulb Shatter Resistant Rough Service Light Bulb (6 Count)
NABKRA$24.772.7★45 rev
NABKRA 100 Watt Incandescent Light Bulbs A19 100W Incandescent Bulb Shatter Resistant Rough Service Light Bulb (4 Pack)
NABKRA$19.622.6★38 rev
PHILIPS 100W A19 Medium Base Frosted Rough Service Light Bulbs - 2 Pack
PHILIPS$11.474.1★1,332 rev
Newest
by launch date
JUNFMLY 100W Incandescent Light Bulbs A19 2700K Warm White 6 Pack
JUNFMLY$23.9517 rev
FMLAD 100 Watt Incandescent Light Bulbs E26 A19 100W Stepless Dimming Light Bulbs 1020lm 3000K Soft Warm White Vintage Clear Glass Incandescent Filament Bulb for Home (6pack)
FMLAD$23.8513 rev
CMA Traditional Style GLS Bulb 100 Watt Incandescent Bulb E26 Base 110-130V Warmwhite 2700K 1300 Lumens A19 Shape Dimmable Classic Old Style Service Light Bulb Indoor Use X 6 Pack
CMA$21.8433 rev
IWOPAN 100 Watt Incandescent Light Bulbs Dimmable 2700K Soft White dimmable A19 60+ Shatter-Resistant and Durable 4 Pack
IWOPAN$19.6219 rev
GLOXTED 100W Incandescent Light Bulb A19 E26 Medium Base Replacement for Floor Lamps for Table Lamps Dimmable Soft White 6-Pack Light Parts
GLOXTED$26.7715 rev
Trending
90-day click momentum
Sylvania Incandescent 100 Watt A21 E26 Base Light Bulbs Dimmable 6 Pack
LEDVANCE$18.663.0★
IWOPAN 100 Watt Incandescent Light Bulbs Dimmable 2700K Soft White dimmable A19 60+ Shatter-Resistant and Durable 4 Pack
IWOPAN$19.623.2★
FMLAD 100 Watt Incandescent Light Bulbs E26 A19 100W Stepless Dimming Light Bulbs 1020lm 3000K Soft Warm White Vintage Clear Glass Incandescent Filament Bulb for Home (6pack)
FMLAD$23.854.6★
JUNFMLY 100W Incandescent Light Bulbs A19 2700K Warm White 6 Pack
JUNFMLY$23.954.3★
CMA Traditional Style GLS Bulb 100 Watt Incandescent Bulb E26 Base 110-130V Warmwhite 2700K 1300 Lumens A19 Shape Dimmable Classic Old Style Service Light Bulb Indoor Use X 6 Pack
CMA$21.844.2★
What buyers say about incandescent light bulbs 100 watt
What buyers praise and complain about, mined from review topics.What buyers love
“Bright white”
“Nice lighting and great quality”
“GOOD VALUE”
“Exactly what I wanted”
“Good fit”
“The work well with a dimmer”
“Perfectly soft color”
“They are durable too”
“Beekeeping Evening Work”
“comfortable”
What buyers complain about
“Did not last”
“Not the quality expected”
“the glass bulb portion is on the small side”
“Flickering”
“Too expensive”
“Brightness not good”
“FIRE HAZARD”
“False advertising”
“Way too yellow”
“no energy saving features”
Top return reasons
Common questions
- Is incandescent light bulbs 100 watt profitable to sell on Amazon United States?
- The niche generates $247K/yr across 57 tracked products. 17 of 39 products launched in the last 360 days are still selling. 90-day search growth is -42.1%. Flapen's verdict: Worth a look (64/100).
- How competitive is the incandescent light bulbs 100 watt niche?
- 22 brands and 55 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 53% of demand.
- What do buyers complain about in incandescent light bulbs 100 watt?
- Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 2.8%.
- When does demand for incandescent light bulbs 100 watt peak?
- Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 5.1× the quietest.
- What does it cost to enter the incandescent light bulbs 100 watt niche?
- Listings span $4.66–$39.67; the average listing price is $19.07 (sweet spot $15–$100). The average incumbent carries 678 reviews — the moat a new listing must climb.