Is Impact Driver Socket Set profitable to sell on Amazon United States?

Flapen scores Impact Driver Socket Set 46 out of 100 on Amazon United States, a Fail. Shoppers spend $86K a year across 31 tracked products. Amazon counts 7 of the 8 products launched in the last year as successful launches. Search demand grew -12.1% in the last 90 days.

How competitive is the Impact Driver Socket Set niche on Amazon United States?

22 brands and 75 sellers compete in Impact Driver Socket Set on Amazon United States. The top 5 Impact Driver Socket Set products take 52% of clicks, and the top 5 brands take 71%.

What do buyers complain about in Impact Driver Socket Set?

Impact Driver Socket Set buyers on Amazon United States complain most about Quality-Overall, Durability, and Strength. Returns run at 1.6% of orders.

When does demand for Impact Driver Socket Set peak?

Search demand for Impact Driver Socket Set on Amazon United States peaks in Aug–Sep–Oct, and the busiest month runs 1.9× the quietest.

What does it cost to enter the Impact Driver Socket Set niche?

Impact Driver Socket Set sells for $32.11 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $7.89 to $75.51. The average product has 2,847 reviews, the count a new listing must catch up to.

Impact Driver Socket Set

Fail

Demand is soft, at -12.1% this quarter, so Impact Driver Socket Set is a Fail.

Flapen Score: 46
46 / 100Ranks 5,399 of 9,536 Tools & Home Improvement niches · −2 vs the category median of 48
Market size: $86K/yr68K searches / yr
90-day growth: -12.1%search demand this quarter
Competition: 52%top-5 click share · 22 brands · 75 sellers

Flapen Score

Impact Driver Socket Set against its category

The dotted line is the Tools & Home Improvement average. Past it, Impact Driver Socket Set is stronger. Inside it, weaker.

46Fail

This niche Category average

See the method

Market

The Impact Driver Socket Set market on Amazon at a glance

Shoppers on Amazon United States searched for Impact Driver Socket Set 68K times last year and spent an estimated $86K. The top 5 brands take 71% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 46 out of 100, a Fail.

01 · Demand

3.9% of searches ended in a purchase last week.

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.

Searches, last 12 months: 68K
Growth, 90 days vs prior 90: -12.1%
Conversion, latest week: 3.9%
Market size, estimated: $86Ka year
Peak month: October1.9× the quietest month
Top search term: sockets for impact driver21K searches a year

02 · Price

A sale here is worth $32.11.

Listings sell for $32.11 on average, from $7.89 to $75.51. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $32.11 that is $3K to $8K a year per listing.

Average price: $32.11inside the $15 to $100 sweet spot
Price range: $7.89–$75.51
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 3K–3K
Units per listing a year: 100–250
Revenue per listing a year: $3K–$8K
Returns: 1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #45 within Screwdrivers & Nut Drivers. It carries 2,847 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings: 94%
Prime listings: 100%
Out of stock, average day: 4.5%
Average rank: #45in Screwdrivers & Nut Drivers
Average rating: 4.64 starsAmazon United States average 4.42 stars
Average reviews: 2,847per listing
Listings tracked: 31

04 · Newcomers

Amazon counts 7 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 7 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 8
Successful launches: 7Amazon's first-year sales bar
Average brand age: 35 months

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