Is Ideal Wire Strippers profitable to sell on Amazon United States?

Flapen scores Ideal Wire Strippers 42 out of 100 on Amazon United States, a Fail. Shoppers spend $71K a year across 17 tracked products. Search demand grew -15.0% in the last 90 days.

How competitive is the Ideal Wire Strippers niche on Amazon United States?

4 brands and 93 sellers compete in Ideal Wire Strippers on Amazon United States. The top 5 Ideal Wire Strippers products take 63% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Ideal Wire Strippers?

Ideal Wire Strippers buyers on Amazon United States complain most about Quality-Overall, Functionality-Overall, and Value For Money. Returns run at 0.9% of orders.

When does demand for Ideal Wire Strippers peak?

Search demand for Ideal Wire Strippers on Amazon United States is steady all year. The busiest month runs 1.5× the quietest.

What does it cost to enter the Ideal Wire Strippers niche?

Ideal Wire Strippers sells for $28.82 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $14.13 to $57.84. The average product has 1,350 reviews, the count a new listing must catch up to.

Ideal Wire Strippers

Fail

The top 5 brands take 100% of clicks, so Ideal Wire Strippers is a Fail.

Flapen Score: 42
42 / 100Ranks 6,968 of 9,536 Tools & Home Improvement niches · −6 vs the category median of 48
Market size: $71K/yr35K searches / yr
90-day growth: -15.0%search demand this quarter
Competition: 63%top-5 click share · 4 brands · 93 sellers

Flapen Score

Ideal Wire Strippers against its category

The dotted line is the Tools & Home Improvement average. Past it, Ideal Wire Strippers is stronger. Inside it, weaker.

42Fail

This niche Category average

See the method

Market

The Ideal Wire Strippers market on Amazon at a glance

Shoppers on Amazon United States searched for Ideal Wire Strippers 35K times last year and spent an estimated $71K. All 4 brands take every click. Flapen scores it 42 out of 100, a Fail.

01 · Demand

7.2% of searches ended in a purchase last week.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -15.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.

Searches, last 12 months: 35K
Growth, 90 days vs prior 90: -15.0%
Conversion, latest week: 7.2%
Market size, estimated: $71Ka year
Peak month: February1.5× the quietest month
Top search term: ideal wire strippers31K searches a year

02 · Price

A sale here is worth $28.82.

Listings sell for $28.82 on average, from $14.13 to $57.84. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $28.82 that is $3K to $7K a year per listing.

Average price: $28.82inside the $15 to $100 sweet spot
Price range: $14.13–$57.84
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 2K–3K
Units per listing a year: 100–250
Revenue per listing a year: $3K–$7K
Returns: 0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

18% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #264 within Strippers. It carries 1,350 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings: 18%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #264in Strippers
Average rating: 4.61 starsAmazon United States average 4.42 stars
Average reviews: 1,350per listing
Listings tracked: 17