Is Husky Knife profitable to sell on Amazon United States?

Flapen scores Husky Knife 43 out of 100 on Amazon United States, a Fail. Shoppers spend $146K a year across 15 tracked products. Amazon counts 1 of the 1 products launched in the last year as successful launches. Search demand grew +5.2% in the last 90 days.

How competitive is the Husky Knife niche on Amazon United States?

6 brands and 195 sellers compete in Husky Knife on Amazon United States. The top 5 Husky Knife products take 73% of clicks, and the top 5 brands take 98%.

What do buyers complain about in Husky Knife?

Husky Knife buyers on Amazon United States complain most about Quality-Overall, Durability, and Sharpness. Returns run at 0.5% of orders.

When does demand for Husky Knife peak?

Search demand for Husky Knife on Amazon United States is steady all year. The busiest month runs 1.2× the quietest.

What does it cost to enter the Husky Knife niche?

Husky Knife sells for $19.39 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $7.30 to $38.72. The average product has 1,450 reviews, the count a new listing must catch up to.

Husky Knife

Fail

The top 5 brands take 98% of clicks, so Husky Knife is a Fail.

Flapen Score: 43
43 / 100Ranks 6,589 of 9,536 Tools & Home Improvement niches · −5 vs the category median of 48
Market size: $146K/yr126K searches / yr
90-day growth: +5.2%search demand this quarter
Competition: 73%top-5 click share · 6 brands · 195 sellers

Flapen Score

Husky Knife against its category

The dotted line is the Tools & Home Improvement average. Past it, Husky Knife is stronger. Inside it, weaker.

43Fail

This niche Category average

See the method

Market

The Husky Knife market on Amazon at a glance

Shoppers on Amazon United States searched for Husky Knife 126K times last year and spent an estimated $146K. The top 5 brands take 98% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

5.9% of searches ended in a purchase last week.

Shoppers searched for this 126K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $146K a year.

Searches, last 12 months: 126K
Growth, 90 days vs prior 90: +5.2%
Conversion, latest week: 5.9%
Market size, estimated: $146Ka year
Peak month: December1.2× the quietest month
Top search term: husky utility knife35K searches a year

02 · Price

A sale here is worth $19.39.

Listings sell for $19.39 on average, from $7.30 to $38.72. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $19.39 that is $5K to $10K a year per listing.

Average price: $19.39inside the $15 to $100 sweet spot
Price range: $7.30–$38.72
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 6K–8K
Units per listing a year: 250–500
Revenue per listing a year: $5K–$10K
Returns: 0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

47% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #450 within Knives, Parts & Accessories. It carries 1,450 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings: 47%
Prime listings: 93%
Out of stock, average day: 0.0%
Average rank: #450in Knives, Parts & Accessories
Average rating: 4.59 starsAmazon United States average 4.42 stars
Average reviews: 1,450per listing
Listings tracked: 15

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months: 1
Successful launches: 1Amazon's first-year sales bar
Average brand age: 67 months

Products