Is Hot Air Balloon Solar Lantern profitable to sell on Amazon United States?

Flapen scores Hot Air Balloon Solar Lantern 67 out of 100 on Amazon United States, a Pass. Shoppers spend $305K a year across 42 tracked products. Amazon counts 5 of the 8 products launched in the last year as successful launches. Search demand grew +135.2% in the last 90 days.

How competitive is the Hot Air Balloon Solar Lantern niche on Amazon United States?

20 brands and 23 sellers compete in Hot Air Balloon Solar Lantern on Amazon United States. The top 5 Hot Air Balloon Solar Lantern products take 36% of clicks, and the top 5 brands take 73%.

What do buyers complain about in Hot Air Balloon Solar Lantern?

Hot Air Balloon Solar Lantern buyers on Amazon United States complain most about Brightness/Shine/Glow, Durability, and Size-Overall. Returns run at 2.2% of orders.

When does demand for Hot Air Balloon Solar Lantern peak?

Search demand for Hot Air Balloon Solar Lantern on Amazon United States peaks in Apr–May–Jun–Jul, and the busiest month runs 6.1× the quietest.

What does it cost to enter the Hot Air Balloon Solar Lantern niche?

Hot Air Balloon Solar Lantern sells for $27.03 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $12.98 to $57.22. The average product has 396 reviews, the count a new listing must catch up to.

Hot Air Balloon Solar Lantern

Pass

Hot Air Balloon Solar Lantern scores 67 out of 100, a Pass. Shoppers spend $305K a year here, search demand grew +135.2% this quarter, and returns run at 2.2% of orders.

Filters Trending

Flapen Score: 67
67 / 100Top 2% of 9,536 Tools & Home Improvement niches · +19 vs the category median of 48
Market size: $305K/yr404K searches / yr
90-day growth: +135.2%search demand this quarter
Competition: 36%top-5 click share · 20 brands · 23 sellers

Flapen Score

Hot Air Balloon Solar Lantern against its category

The dotted line is the Tools & Home Improvement average. Past it, Hot Air Balloon Solar Lantern is stronger. Inside it, weaker.

67Pass

This niche Category average

See the method

Market

The Hot Air Balloon Solar Lantern market on Amazon at a glance

Shoppers on Amazon United States searched for Hot Air Balloon Solar Lantern 404K times last year and spent an estimated $305K. The top 5 brands take 73% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 67 out of 100, a Pass.

01 · Demand

2.8% of searches ended in a purchase last week.

Shoppers searched for this 404K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +135.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $305K a year.

Searches, last 12 months: 404K
Growth, 90 days vs prior 90: +135.2%
Conversion, latest week: 2.8%
Market size, estimated: $305Ka year
Peak month: May6.1× the quietest month
Top search term: hot air balloon solar lantern151K searches a year

02 · Price

A sale here is worth $27.03.

Listings sell for $27.03 on average, from $12.98 to $57.22. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $27.03 that is $3K to $7K a year per listing.

Average price: $27.03inside the $15 to $100 sweet spot
Price range: $12.98–$57.22
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 10K–13K
Units per listing a year: 100–250
Revenue per listing a year: $3K–$7K
Returns: 2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #271 within Lanterns. It carries 396 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 98%
Out of stock, average day: 8.8%
Average rank: #271in Lanterns
Average rating: 4.51 starsAmazon United States average 4.42 stars
Average reviews: 396per listing
Listings tracked: 42

04 · Newcomers

Amazon counts 5 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 8
Successful launches: 5Amazon's first-year sales bar
Average brand age: 27 months

Products