Is Hook Blades profitable to sell on Amazon United States?

Flapen scores Hook Blades 54 out of 100 on Amazon United States, a Maybe. Shoppers spend $97K a year across 20 tracked products. Amazon counts 0 of the 1 products launched in the last year as successful launches. Search demand grew +14.4% in the last 90 days.

How competitive is the Hook Blades niche on Amazon United States?

17 brands and 20 sellers compete in Hook Blades on Amazon United States. The top 5 Hook Blades products take 62% of clicks, and the top 5 brands take 71%.

What do buyers complain about in Hook Blades?

Hook Blades buyers on Amazon United States complain most about Sharpness, Quality-Overall, and Durability. Returns run at 0.2% of orders.

When does demand for Hook Blades peak?

Search demand for Hook Blades on Amazon United States is steady all year. The busiest month runs 1.5× the quietest.

What does it cost to enter the Hook Blades niche?

Hook Blades sells for $13.83 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $3.83 to $46.60. The average product has 1,384 reviews, the count a new listing must catch up to.

Hook Blades

Maybe

Returns run at only 0.2% of orders. But shoppers spend only $97K a year here, so Hook Blades is a Maybe.

Flapen Score: 54
54 / 100Top 24% of 9,536 Tools & Home Improvement niches · +6 vs the category median of 48
Market size: $97K/yr70K searches / yr
90-day growth: +14.4%search demand this quarter
Competition: 62%top-5 click share · 17 brands · 20 sellers

Flapen Score

Hook Blades against its category

The dotted line is the Tools & Home Improvement average. Past it, Hook Blades is stronger. Inside it, weaker.

54Maybe

This niche Category average

See the method

Market

The Hook Blades market on Amazon at a glance

Shoppers on Amazon United States searched for Hook Blades 70K times last year and spent an estimated $97K. The top 5 brands take 71% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

10.0% of searches ended in a purchase last week.

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 10.0% of those searches ended in a purchase. Searches in the last 90 days moved +14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $97K a year.

Searches, last 12 months: 70K
Growth, 90 days vs prior 90: +14.4%
Conversion, latest week: 10.0%
Market size, estimated: $97Ka year
Peak month: July1.5× the quietest month
Top search term: hook blades for utility knife23K searches a year

02 · Price

A sale here is worth $13.83.

Listings sell for $13.83 on average, from $3.83 to $46.60. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $13.83 that is $3K to $7K a year per listing.

Average price: $13.83under the $15 to $100 sweet spot
Price range: $3.83–$46.60
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 6K–8K
Units per listing a year: 250–500
Revenue per listing a year: $3K–$7K
Returns: 0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #171 within Knives, Parts & Accessories. It carries 1,384 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings: 85%
Prime listings: 100%
Out of stock, average day: 0.3%
Average rank: #171in Knives, Parts & Accessories
Average rating: 4.51 starsAmazon United States average 4.42 stars
Average reviews: 1,384per listing
Listings tracked: 20

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months: 1
Successful launches: 0Amazon's first-year sales bar
Average brand age: 62 months

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