Honeywell Safe

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $272K a year.

Searches, last 12 months

103K

Growth, 90 days vs prior 90

-18.6%

Conversion, latest week

0.9%

Market size, estimated

$272Ka year

Peak month

January1.7× the quietest month

Top search term

liberty safe36K searches a year

Listings sell for $288.58 on average, from $15.91 to $1495.28. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $288.58 that is $0 to $29K a year per listing.

Average price

$288.58above the $15 to $100 sweet spot

Price range

$15.91–$1495.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$29K

Returns

3.4%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 15.5% of listings are out of stock. The average listing ranks #305 within Safes & Safe Accessories. It carries 4,099 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

61%

Out of stock, average day

15.5%

Average rank

#305in Safes & Safe Accessories

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

4,099per listing

Listings tracked

84

14 products launched here in the last 12 months. Amazon counts 12 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

12Amazon's first-year sales bar

Average brand age

43 months