Homekit Plug

Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -26.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.

Searches, last 12 months

79K

Growth, 90 days vs prior 90

-26.0%

Conversion, latest week

5.7%

Market size, estimated

$106Ka year

Peak month

December3.5× the quietest month

Top search term

apple home smart plug14K searches a year

Listings sell for $23.69 on average, from $8.43 to $40.15. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $23.69 that is $6K to $12K a year per listing.

Average price

$23.69inside the $15 to $100 sweet spot

Price range

$8.43–$40.15

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$6K–$12K

Returns

4.1%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #56 within Home Automation Devices. It carries 2,419 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#56in Home Automation Devices

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

2,419per listing

Listings tracked

17

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

41 months