Homekit Doorbell
FailThe top 5 brands take 100% of clicks, so Homekit Doorbell is a Fail.
- Flapen Score
- 44 / 100Ranks 6,173 of 9,536 Tools & Home Improvement niches · −4 vs the category median of 4844
- Market size
- $1.3M/yr344K searches / yr
- 90-day growth
- +29.2%search demand this quarter
- Competition
- 98%top-5 click share · 3 brands · 38 sellers
Flapen Score
Homekit Doorbell against its category
The dotted line is the Tools & Home Improvement average. Past it, Homekit Doorbell is stronger. Inside it, weaker.
Market
The Homekit Doorbell market on Amazon at a glance
Shoppers on Amazon United States searched for Homekit Doorbell 344K times last year and spent an estimated $1.3M. All 3 brands take every click. Demand peaks in Jun–Jul–Nov. Flapen scores it 44 out of 100, a Fail.
01 · Demand
3.3% of searches ended in a purchase last week.
Shoppers searched for this 344K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +29.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.
- Searches, last 12 months
- 344K
- Growth, 90 days vs prior 90
- +29.2%
- Conversion, latest week
- 3.3%
- Market size, estimated
- $1.3Ma year
- Peak month
- July3.0× the quietest month
- Top search term
- aqara doorbell95K searches a year
02 · Price
A sale here is worth $114.40.
Listings sell for $114.40 on average, from $84.30 to $148.88. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,500 to 2,000 of them. At $114.40 that is $172K to $229K a year per listing.
- Average price
- $114.40above the $15 to $100 sweet spot
- Price range
- $84.30–$148.88
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $172K–$229K
- Returns
- 7.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #48 within Home Security Systems. It carries 1,371 reviews at 4.05 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #48in Home Security Systems
- Average rating
- 4.05 starsAmazon United States average 4.42 stars
- Average reviews
- 1,371per listing
- Listings tracked
- 6
04 · Newcomers
Amazon counts 2 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Homekit Doorbell products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Aqara Doorbell Camera G400 with Chime Wired/PoE HomeKit Secure Video IP65
- Price
- $95.07
- Rating
- 4.3/5
- Reviews
- 302
- Age
- 7mo ago

Aqara Smart Doorbell Camera G410 with Chime HomeKit Secure Video Black
- Price
- $117.52
- Rating
- 3.9/5
- Reviews
- 1,312
- Age
- 1y ago

ecobee Smart Video Doorbell Camera Wired 1080p HDR Smart Alerts
- Price
- $124.28
- Rating
- 4.2/5
- Reviews
- 1,044
- Age
- 2y ago

Aqara Smart Doorbell Camera G410 with Chime HomeKit Secure Video Gray
- Price
- $116.34
- Rating
- 3.9/5
- Reviews
- 1,312
- Age
- 1y ago

Aqara Video Doorbell G4 with Chime 1080p FHD HomeKit Secure Video Gray
- Price
- $84.30
- Rating
- 3.6/5
- Reviews
- 3,332
- Age
- 3y ago
Trending
90-day click momentum
Aqara Doorbell Camera G400 with Chime Wired/PoE HomeKit Secure Video IP65
- Price
- $95.07
- Rating
- 4.3/5
- Reviews
- 302
- Age
- 7mo ago

Google Nest Doorbell (Wired 3rd Gen) - 2K Video Live View - 2025 - Hazel
- Price
- $148.88
- Rating
- 4.4/5
- Reviews
- 921
- Age
- 10mo ago

Aqara Smart Doorbell Camera G410 with Chime HomeKit Secure Video Black
- Price
- $117.52
- Rating
- 3.9/5
- Reviews
- 1,312
- Age
- 1y ago

ecobee Smart Video Doorbell Camera Wired 1080p HDR Smart Alerts
- Price
- $124.28
- Rating
- 4.2/5
- Reviews
- 1,044
- Age
- 2y ago

Aqara Video Doorbell G4 with Chime 1080p FHD HomeKit Secure Video Gray
- Price
- $84.30
- Rating
- 3.6/5
- Reviews
- 3,332
- Age
- 3y ago
Newest
by launch date
Aqara Doorbell Camera G400 with Chime Wired/PoE HomeKit Secure Video IP65
- Price
- $95.07
- Rating
- 4.3/5
- Reviews
- 302
- Age
- 7mo ago

Google Nest Doorbell (Wired 3rd Gen) - 2K Video Live View - 2025 - Hazel
- Price
- $148.88
- Rating
- 4.4/5
- Reviews
- 921
- Age
- 10mo ago

Aqara Smart Doorbell Camera G410 with Chime HomeKit Secure Video Black
- Price
- $117.52
- Rating
- 3.9/5
- Reviews
- 1,312
- Age
- 1y ago

Aqara Smart Doorbell Camera G410 with Chime HomeKit Secure Video Gray
- Price
- $116.34
- Rating
- 3.9/5
- Reviews
- 1,312
- Age
- 1y ago

ecobee Smart Video Doorbell Camera Wired 1080p HDR Smart Alerts
- Price
- $124.28
- Rating
- 4.2/5
- Reviews
- 1,044
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 98% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
38
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
98%
Top 20: 100%
Open market
0%
- Aqara83%
- ecobee15%
- Google2%
Demand
Homekit Doorbell search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Nov · busiest ÷ quietest = 3.0×
Search terms
Top Homekit Doorbell search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- aqara doorbell95K/yr
- homekit doorbell54K/yr
- ecobee doorbell41K/yr
- ecobee doorbell camera40K/yr
- aqara g41033K/yr
- aqara g40011K/yr
- aqara g410K/yr
- aqara doorbell camera7K/yr
- ecobee smart doorbell camera6K/yr
- apple homekit doorbell9K/yr
Reviews and returns
What reviews say buyers love and hate about Homekit Doorbell
We read the reviews and the return reasons for every product selling here.
“impossible to connect with”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Homekit Doorbell questions
Answered from the same tracked data.









