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Hobart Welder

Fail

Products sell for $981.42 on average, outside the sweet spot, so Hobart Welder is a Fail.

Flapen Score
27
27 / 100
Ranks 9,355 of 9,536 Tools & Home Improvement niches · −21 vs the category median of 48
Market size
$525K/yr130K searches / yr
90-day growth
-22.0%search demand this quarter
Competition
72%top-5 click share · 8 brands · 46 sellers

Flapen Score

Hobart Welder against its category

The dotted line is the Tools & Home Improvement average. Past it, Hobart Welder is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hobart Welder market on Amazon at a glance

Shoppers on Amazon United States searched for Hobart Welder 130K times last year and spent an estimated $525K. The top 5 brands take 94% of clicks. Flapen scores it 27 out of 100, a Fail.

01 · Demand

0.4% of searches ended in a purchase last week.

Shoppers searched for this 130K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -22.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $525K a year.

Searches, last 12 months
130K
Growth, 90 days vs prior 90
-22.0%
Conversion, latest week
0.4%
Market size, estimated
$525Ka year
Top search term
hobart welder46K searches a year

02 · Price

A sale here is worth $981.42.

Listings sell for $981.42 on average, from $25.39 to $4879.27. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $981.42 that is $0 to $98K a year per listing.

Average price
$981.42above the $15 to $100 sweet spot
Price range
$25.39–$4879.27
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$98K
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #426 within Welding & Soldering. It carries 418 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
81%
Out of stock, average day
3.5%
Average rank
#426in Welding & Soldering
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
418per listing
Listings tracked
16

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
43 months

Products

Top Hobart Welder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

$0$52K$105K$157K$210K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

8 falling

Sellers

46

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

4%

  • Hobart75%
  • Lincoln Electric6%
  • Zinger5%
  • Miller5%
  • YESWELDER3%
  • ARCCAPTAIN2%
  • Open — no brand owns it (2 brands, 4%)

Demand

Hobart Welder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KBlack Friday '25OctNovDecJanFebMarAprMayJunJul

Peak months: Nov · busiest ÷ quietest = 2.1× · 10 of 12 months tracked

Search terms

Top Hobart Welder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hobart welder46K/yr
  • hobart handler 14015K/yr
  • hobart16K/yr
  • hobart mig welder11K/yr
  • hobart welder parts13K/yr
  • hobart handler 140 parts8K/yr
  • hobart welders10K/yr
  • hobart 140 mig welder4K/yr
  • hobart stick welder4K/yr
  • hobart replacement parts3K/yr

Reviews and returns

What reviews say buyers love and hate about Hobart Welder

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Value For Money”
19%of negative reviews mention “Quality-Overall”
3.7%of orders come back
“absolutely poor quality”
A buyer, on “Quality-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Hobart Welder questions

Answered from the same tracked data.