Skip to content

Hi Vis Hoodies for Men

Fail

Demand is soft, at -60.0% this quarter, so Hi Vis Hoodies for Men is a Fail.

Flapen Score
48
48 / 100
Ranks 4,568 of 9,536 Tools & Home Improvement niches · on the category median
Market size
$213K/yr894K searches / yr
90-day growth
-60.0%search demand this quarter
Competition
40%top-5 click share · 25 brands · 64 sellers

Flapen Score

Hi Vis Hoodies for Men against its category

The dotted line is the Tools & Home Improvement average. Past it, Hi Vis Hoodies for Men is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hi Vis Hoodies for Men market on Amazon at a glance

Shoppers on Amazon United States searched for Hi Vis Hoodies for Men 894K times last year and spent an estimated $213K. The top 5 brands take 59% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

0.7% of searches ended in a purchase last week.

Shoppers searched for this 894K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -60.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $213K a year.

Searches, last 12 months
894K
Growth, 90 days vs prior 90
-60.0%
Conversion, latest week
0.7%
Market size, estimated
$213Ka year
Peak month
November12.2× the quietest month
Top search term
hi vis hoodie196K searches a year

02 · Price

A sale here is worth $32.26.

Listings sell for $32.26 on average, from $9.92 to $98.08. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $32.26 that is $3K to $8K a year per listing.

Average price
$32.26inside the $15 to $100 sweet spot
Price range
$9.92–$98.08
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #166 within Protective Workwear. It carries 11,232 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
98%
Out of stock, average day
7.9%
Average rank
#166in Protective Workwear
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
11,232per listing
Listings tracked
45

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Hi Vis Hoodies for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

$0$9K$17K$26K$34K101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

25 falling

Sellers

64

Top-5 brand share

59%

Top 20: 95%

Top-5 click share

40%

Top 20: 76%

Open market

35%

  • sesafety25%
  • TICONN13%
  • wefeyuv9%
  • DPSAFETY7%
  • SKSAFETY6%
  • Wuple5%

Demand

Hi Vis Hoodies for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 12.2×

Search terms

Top Hi Vis Hoodies for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hi vis hoodie196K/yr
  • high vis hoodie195K/yr
  • reflective hoodie53K/yr
  • safety hoodies for men45K/yr
  • safety hoodie28K/yr
  • hi vis hoodie for men75K/yr
  • hi vis sweatshirts for men19K/yr
  • high vis sweatshirt20K/yr
  • hi vis sweatshirt21K/yr
  • construction hoodie18K/yr

Reviews and returns

What reviews say buyers love and hate about Hi Vis Hoodies for Men

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
27%of negative reviews mention “Size-Overall”
3.0%of orders come back
“Size not accurate”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Hi Vis Hoodies for Men questions

Answered from the same tracked data.