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Hanging Christmas Decorations Outdoor

Fail

The top 5 products take 100% of clicks, so Hanging Christmas Decorations Outdoor is a Fail.

Flapen Score
41
41 / 100
Ranks 7,340 of 9,536 Tools & Home Improvement niches · −7 vs the category median of 48
Market size
$47K/yr215K searches / yr
90-day growth
+125.3%search demand this quarter
Competition
100%top-5 click share · 6 brands · 13 sellers

Flapen Score

Hanging Christmas Decorations Outdoor against its category

The dotted line is the Tools & Home Improvement average. Past it, Hanging Christmas Decorations Outdoor is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hanging Christmas Decorations Outdoor market on Amazon at a glance

Shoppers on Amazon United States searched for Hanging Christmas Decorations Outdoor 215K times last year and spent an estimated $47K. The top 5 brands take 100% of clicks. Demand peaks in Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

1.1% of searches ended in a purchase last week.

Shoppers searched for this 215K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +125.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
215K
Growth, 90 days vs prior 90
+125.3%
Conversion, latest week
1.1%
Market size, estimated
$47Ka year
Peak month
November117.4× the quietest month
Top search term
hanging ornaments for outside5K searches a year

02 · Price

A sale here is worth $19.35.

Listings sell for $19.35 on average, from $8.51 to $45.98. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $19.35 that is $0 to $2K a year per listing.

Average price
$19.35inside the $15 to $100 sweet spot
Price range
$8.51–$45.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 23.3% of listings are out of stock. The average listing ranks #628 within String Lights. It carries 417 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
23.3%
Average rank
#628in String Lights
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
417per listing
Listings tracked
6

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Hanging Christmas Decorations Outdoor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

$0$2K$5K$7K$9K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

13

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • AWENDIETOU18%
  • H&D HYALINE & DORA18%
  • Sunset Vista Designs16%
  • FineCheer16%
  • GORGECRAFT16%
  • SenLuKit16%

Demand

Hanging Christmas Decorations Outdoor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNov

Peak months: Nov, Dec · busiest ÷ quietest = 117.4×

Search terms

Top Hanging Christmas Decorations Outdoor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hanging ornaments for outside5K/yr
  • outdoor hanging christmas decorations44K/yr
  • outdoor hanging christmas decor11K/yr
  • outdoor tree ornaments light up5K/yr
  • outdoor light up ornaments5K/yr
  • hanging outdoor christmas decor6K/yr
  • outdoor lighted ornaments5K/yr
  • outdoor christmas ornaments lighted6K/yr
  • hanging christmas decorations outdoor32K/yr
  • hanging outdoor christmas decorations25K/yr

Reviews and returns

What reviews say buyers love and hate about Hanging Christmas Decorations Outdoor

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Brightness/Shine/Glow”
15%of negative reviews mention “Durability”
3.8%of orders come back
“Broken”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Hanging Christmas Decorations Outdoor questions

Answered from the same tracked data.