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Hampton Bay Track Lighting Heads

Fail

Shoppers spend only $84K a year here, so Hampton Bay Track Lighting Heads is a Fail.

Flapen Score
44
44 / 100
Ranks 6,173 of 9,536 Tools & Home Improvement niches · −4 vs the category median of 48
Market size
$84K/yr46K searches / yr
90-day growth
-7.8%search demand this quarter
Competition
22%top-5 click share · 18 brands · 28 sellers

Flapen Score

Hampton Bay Track Lighting Heads against its category

The dotted line is the Tools & Home Improvement average. Past it, Hampton Bay Track Lighting Heads is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hampton Bay Track Lighting Heads market on Amazon at a glance

Shoppers on Amazon United States searched for Hampton Bay Track Lighting Heads 46K times last year and spent an estimated $84K. The top 5 brands take 82% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

2.2% of searches ended in a purchase last week.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
-7.8%
Conversion, latest week
2.2%
Market size, estimated
$84Ka year
Peak month
February1.4× the quietest month
Top search term
h track lighting heads19K searches a year

02 · Price

A sale here is worth $84.27.

Listings sell for $84.27 on average, from $13.21 to $241.80. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $84.27 that is $0 to $8K a year per listing.

Average price
$84.27inside the $15 to $100 sweet spot
Price range
$13.21–$241.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$8K
Returns
6.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #61 within Ceiling Lights. It carries 85 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
99%
Out of stock, average day
3.1%
Average rank
#61in Ceiling Lights
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
85per listing
Listings tracked
69

04 · Newcomers

Amazon counts 2 of last year's 18 launches as successful.

18 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
18
Successful launches
2Amazon's first-year sales bar
Average brand age
54 months

Products

Top Hampton Bay Track Lighting Heads products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 22% of clicks. An open shelf where new products get seen.

$0$2K$3K$5K$7K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 falling

Sellers

28

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

22%

Top 20: 59%

Open market

16%

  • VANoopee39%
  • TuyuBEE17%
  • mirrea13%
  • Ajbvp8%
  • AIBISOD5%
  • CLOUDY BAY2%
  • Open — no brand owns it (12 brands, 16%)

Demand

Hampton Bay Track Lighting Heads search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Black Friday '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Hampton Bay Track Lighting Heads search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • h track lighting heads19K/yr
  • h type track lighting heads10K/yr
  • h track lights6K/yr
  • track light head6K/yr
  • led track lighting heads4K/yr

Reviews and returns

What reviews say buyers love and hate about Hampton Bay Track Lighting Heads

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Brightness/Shine/Glow”
26%of negative reviews mention “Size-Overall”
6.1%of orders come back
“Smaller than I imagined”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Hampton Bay Track Lighting Heads questions

Answered from the same tracked data.