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Halloween Rope Lights

Fail

Shoppers spend only $0 a year here, so Halloween Rope Lights is a Fail.

Flapen Score
36
36 / 100
Ranks 8,536 of 9,536 Tools & Home Improvement niches · −12 vs the category median of 48
Market size
$0/yr15K searches / yr
90-day growth
+98.6%search demand this quarter
Competition
100%top-5 click share · 3 brands · 5 sellers

Flapen Score

Halloween Rope Lights against its category

The dotted line is the Tools & Home Improvement average. Past it, Halloween Rope Lights is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Halloween Rope Lights market on Amazon at a glance

Shoppers on Amazon United States searched for Halloween Rope Lights 15K times last year and spent an estimated $0. All 3 brands take every click. Flapen scores it 36 out of 100, a Fail.

01 · Demand

0.0% of searches ended in a purchase last week.

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +98.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
15K
Growth, 90 days vs prior 90
+98.6%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
halloween rope lights8K searches a year

02 · Price

A sale here is worth $27.45.

Listings sell for $27.45 on average, from $24.45 to $29.89. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $27.45 that is $0 to $3K a year per listing.

Average price
$27.45inside the $15 to $100 sweet spot
Price range
$24.45–$29.89
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 36.8% of listings are out of stock. The average listing ranks #1,359 within String Lights. It carries 897 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
67%
Out of stock, average day
36.8%
Average rank
#1,359in String Lights
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
897per listing
Listings tracked
3

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Halloween Rope Lights products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

$0$0$0$0$0101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 rising

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Kenburg45%
  • Tupkee29%
  • Wintergreen Lighting26%

Demand

Halloween Rope Lights search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Spike '25SepOctNovDecJulAugSepOctNovJanJul

Peak months: Sep, Oct · busiest ÷ quietest = 51.2× · 7 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Halloween Rope Lights

We read the reviews and the return reasons for every product selling here.

3.6%of orders come back

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

2 topics

NegativePositive

FAQ

Common Halloween Rope Lights questions

Answered from the same tracked data.