halloween lighting
Worth a lookShows demand growing +505.1% this quarter, but a small market ($11K/yr) keeps it on the watch list.
Growth
Incredible+505.1%90-day search growth — must beat 0% to launch
Avg price
Incredible$23.61avg listing price — sweet spot $15–$100
Brand share
Great44%top-5 brand share — no brand owns this niche
Price range
Great$9.80–$55.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great40%top-5 click share — an open shelf
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.5%return rate — above 5% kills the launch gate
Review moat
Bad11,903.89avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$11K$11K/yr · 53K searches
According to Flapen's Amazon United States niche tracking, halloween lighting is a $11K/yr Amazon United States market (53K searches/yr). The top 5 brands hold 44% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
halloween lighting market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $24K–$30K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #152
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 89%
- Out of stock
- 10.2%
- Avg brand age
- 35 months
- Avg seller age
- 212 days
Competition & brand share
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.Brands
18 rising
Sellers
26
Top-5 brand share
44%
Top 20: 100%
Top-5 click share
40%
Top 20: 100%
Open market
50%
- MELPO16%
- Luditek7%
- YOROXRG7%
- SHYMERY7%
- HeKation6%
- Dazzle Bright6%
Demand
Weekly Amazon search volume, last 61 weeks — +505.1% search growth over the last 90 days.Top halloween lighting search terms
- halloween lighting38K/yr
- halloween lighting outdoor10K/yr
- outdoor halloween lighting6K/yr
Top halloween lighting products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Led Flood Light 30W 300W Equivalent 3000 LM Outdoor Color Changing Led Stage Landscape Lights Bluetooth RGBW Smart Floodlights 2700K & 16 Million Colors&Timing& Music Sync IP66US 3-Plug (2 Pack)
MELPO$33.724.4★9,953 rev
Luditek Sound Activated Party Lights with Remote DJ Lighting Disco Ball Strobe Stage Light for Home Room Dance Parties Birthday Karaoke Stocking Stuffers New Years Eve Halloween Christmas Decorations
Luditek$9.804.6★45,096 rev
YOROXRG Set of 24 Waterproof Outdoor Flameless Candles LED Candles with 4 Remote and Timer (H 4 5 6 x D 2.2) for Christmas Halloween Wedding Festival
YOROXRG$35.234.5★474 rev
SHYMERY Flameless Votive Candles Flameless Flickering Electric Fake Candle 24 Pack 200+Hour Battery Operated LED Tea Lights in Warm White for Wedding Table Halloween Christmas Decorations 1.5X1.7
SHYMERY$11.144.7★27,350 rev
Hekation Christmas Halloween Projector Lights Outdoor Projector Lights Outdoor Decorations for Yard 15 Colors Water Wave Ocean Effect Night Lights Projector Waterproof Remote Timing
HeKation$27.964.3★1,452 rev
Newest
by launch date
BEEWIN Halloween Decorations Chain Lights 10.4 Ft 175 LED Plastic Chain
BEEWIN$15.8189 rev
suddus 43ft Connectable Globe String Lights Plug in Remote Purple Orange
suddus$16.07246 rev
BYQY Black Light Spotlight 3W Halloween UV Black Light 6 Pack
BYQY$40.5518 rev
DenicMic Solar Halloween Lights Outdoor Waterproof 10 Pack Halloween Decor
DenicMic$24.109,222 rev
YOROXRG Set of 24 Waterproof Outdoor Flameless Candles LED Candles with 4 Remote and Timer (H 4 5 6 x D 2.2) for Christmas Halloween Wedding Festival
YOROXRG$35.23474 rev
Trending
90-day click momentumsuddus 43ft Connectable Globe String Lights Plug in Remote Purple Orange
suddus$16.074.4★
Homemory 24Pcs Flickering Flameless Candle Battery Operated 200+Hours Fake Electric LED Tea Lights for Votive Centerpiece Table Decorations Wedding Aniversary Halloween Christmas
Homemory$10.614.7★
kemooie 500 LED Halloween Lights Outdoor 164 FT Fairy Lights with 8 Modes
kemooie$20.594.4★
KOOPER 4 Pack Solar Lantern Outdoor Lights Upgraded Flickering Flame Solar Lanterns Lights Outdoor Waterproof Hanging Lantern Decorative Solar Powered Lanterns for Yard Patio Path Tree Garden Decor
KOOPER$37.364.6★
YOROXRG Set of 24 Waterproof Outdoor Flameless Candles LED Candles with 4 Remote and Timer (H 4 5 6 x D 2.2) for Christmas Halloween Wedding Festival
YOROXRG$35.234.5★
Common questions
- Is halloween lighting profitable to sell on Amazon United States?
- The niche generates $11K/yr across 19 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +505.1%. Flapen's verdict: Worth a look (54/100).
- How competitive is the halloween lighting niche?
- 18 brands and 26 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 44% of demand.
- What does it cost to enter the halloween lighting niche?
- Listings span $9.80–$55.94; the average listing price is $23.61 (sweet spot $15–$100). The average incumbent carries 11,904 reviews — the moat a new listing must climb.