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Gutter Guard

Maybe

Shoppers spend $1.4M a year here. But buyers convert on only 1.5% of searches, so Gutter Guard is a Maybe.

Flapen Score
62
62 / 100
Top 5% of 9,536 Tools & Home Improvement niches · +14 vs the category median of 48
Market size
$1.4M/yr1.0M searches / yr
90-day growth
+79.0%search demand this quarter
Competition
38%top-5 click share · 24 brands · 63 sellers

Flapen Score

Gutter Guard against its category

The dotted line is the Tools & Home Improvement average. Past it, Gutter Guard is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gutter Guard market on Amazon at a glance

Shoppers on Amazon United States searched for Gutter Guard 1.0M times last year and spent an estimated $1.4M. The top 5 brands take 61% of clicks. Demand peaks in Jun–Sep–Oct–Nov. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +79.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
+79.0%
Conversion, latest week
1.5%
Market size, estimated
$1.4Ma year
Peak month
November3.4× the quietest month
Top search term
gutter guard554K searches a year

02 · Price

A sale here is worth $94.40.

Listings sell for $94.40 on average, from $2.85 to $310.18. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $94.40 that is $47K to $71K a year per listing.

Average price
$94.40inside the $15 to $100 sweet spot
Price range
$2.85–$310.18
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
$47K–$71K
Returns
3.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #46 within Roofing. It carries 1,845 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
95%
Out of stock, average day
4.7%
Average rank
#46in Roofing
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
1,845per listing
Listings tracked
37

04 · Newcomers

Amazon counts 4 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
4Amazon's first-year sales bar
Average brand age
40 months

Products

Top Gutter Guard products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

$0$57K$113K$170K$226K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 falling

Sellers

63

Top-5 brand share

61%

Top 20: 97%

Top-5 click share

38%

Top 20: 82%

Open market

35%

  • A-M Gutter Guard19%
  • Raptor Gutter Guard15%
  • VEVOR13%
  • Hoopmon7%
  • SDSNTE6%
  • Sankoly4%

Demand

Gutter Guard search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Sep, Oct, Nov · busiest ÷ quietest = 3.4×

Search terms

Top Gutter Guard search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gutter guard554K/yr
  • gutter guards136K/yr
  • gutter guards 5 inch60K/yr
  • gutter covers32K/yr
  • leaf guards for gutters36K/yr
  • gutter screen24K/yr
  • easy gutter guard8K/yr
  • gutter leaf guards22K/yr
  • gutter guards 4 inch19K/yr
  • leaf filter gutter guards18K/yr

Reviews and returns

What reviews say buyers love and hate about Gutter Guard

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Assembly/Installation”
8%of negative reviews mention “Size-Overall”
3.2%of orders come back
“Small size”
A buyer, on “Size-Overall”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Gutter Guard questions

Answered from the same tracked data.