Guardian Angel
FailThe top 5 brands take 100% of clicks, so Guardian Angel is a Fail.
- Flapen Score
- 45 / 100Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 4845
- Market size
- $450K/yr260K searches / yr
- 90-day growth
- -8.7%search demand this quarter
- Competition
- 53%top-5 click share · 5 brands · 98 sellers
Flapen Score
Guardian Angel against its category
The dotted line is the Tools & Home Improvement average. Past it, Guardian Angel is stronger. Inside it, weaker.
Market
The Guardian Angel market on Amazon at a glance
Shoppers on Amazon United States searched for Guardian Angel 260K times last year and spent an estimated $450K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
3.8% of searches ended in a purchase last week.
Shoppers searched for this 260K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $450K a year.
- Searches, last 12 months
- 260K
- Growth, 90 days vs prior 90
- -8.7%
- Conversion, latest week
- 3.8%
- Market size, estimated
- $450Ka year
- Peak month
- December2.9× the quietest month
- Top search term
- guardian angel light84K searches a year
02 · Price
A sale here is worth $46.17.
Listings sell for $46.17 on average, from $10.80 to $131.31. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $46.17 that is $23K to $35K a year per listing.
- Average price
- $46.17inside the $15 to $100 sweet spot
- Price range
- $10.80–$131.31
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $23K–$35K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #169 within Flashlights. It carries 7,431 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 2.5%
- Average rank
- #169in Flashlights
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 7,431per listing
- Listings tracked
- 26
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Guardian Angel products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Streamlight 66318 MicroStream 45-Lumen Everyday Carry Pocket Flashlight with AAA Alkaline Battery Black
- Price
- $19.53
- Rating
- 4.7/5
- Reviews
- 12,439
- Age
- 19y ago

Guardian Angel Elite Safety Light - Red/Blue/White Front & Red/Blue Rear
- Price
- $109.51
- Rating
- 4.7/5
- Reviews
- 1,164
- Age
- 8y ago

Streamlight 66608 MicroStream 250-Lumen EDC Ultra-Compact Flashlight with USB Rechargeable Battery Clear Retail Packaging Coyote
- Price
- $33.31
- Rating
- 4.7/5
- Reviews
- 30,044
- Age
- 8y ago

Streamlight 66601 MicroStream 250-Lumen 1 150-Candela Flashlight Black
- Price
- $33.65
- Rating
- 4.6/5
- Reviews
- 2,399
- Age
- 8y ago

Streamlight 66604 MicroStream 250-Lumen 1 150-Candela Flashlight Black
- Price
- $35.03
- Rating
- 4.7/5
- Reviews
- 30,044
- Age
- 8y ago
Trending
90-day click momentum
Streamlight 66605 MicroStream 250-Lumen 1 150-Candela Flashlight Red
- Price
- $41.73
- Rating
- 4.7/5
- Reviews
- 30,044
- Age
- 7y ago

Streamlight 66609 MicroStream 250-Lumen 1 150-Candela Flashlight Coyote
- Price
- $38.40
- Rating
- 4.7/5
- Reviews
- 30,044
- Age
- 7y ago

Guardian Angel Snap Lock Mount - Magnetic Mount with Screw-in
- Price
- $16.81
- Rating
- 4.7/5
- Reviews
- 107
- Age
- 2y ago

Guardian Angel Micro Safety Light - Orange Front & Orange Rear
- Price
- $58.20
- Rating
- 4.6/5
- Reviews
- 1,761
- Age
- 5y ago

Streamlight 88082 ProTac 2L-X USB 500-Lumen 68000-Candela Tactical LED Flashlight Ten-TAP Programmable Clear Retail Packaging Black
- Price
- $66.02
- Rating
- 4.6/5
- Reviews
- 5,750
- Age
- 8y ago
Newest
by launch date
OLIGHT I3T 2 EOS Pocket Small EDC Flashlight (Black)
- Price
- $17.01
- Rating
- 4.7/5
- Reviews
- 2,779
- Age
- 2y ago

Guardian Angel Short Tether - Quick Release Snap Lock & Carabiner
- Price
- $10.80
- Rating
- 4.6/5
- Reviews
- 192
- Age
- 2y ago

Guardian Angel Snap Lock Mount - Magnetic Mount with Screw-in
- Price
- $16.81
- Rating
- 4.7/5
- Reviews
- 107
- Age
- 2y ago

WORKPRO Rechargeable Pen Light 2 Pack Ultra-Compact EDC Flashlight Black
- Price
- $25.39
- Rating
- 4.5/5
- Reviews
- 842
- Age
- 3y ago

ThruNite Archer Mini EDC Flashlight USB-C Rechargeable Pocket Flashlights 405 Lumens IPX8 Waterproof Mini Penlight with Clip for Everyday Carry Inspection and Emergency Use
- Price
- $14.79
- Rating
- 4.4/5
- Reviews
- 2,558
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 rising
Sellers
98
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
53%
Top 20: 96%
Open market
0%
- Streamlight67%
- Guardian Angel29%
- OLIGHT2%
- ThruNite1%
- WORKPRO1%
Demand
Guardian Angel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
Search terms
Top Guardian Angel search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- guardian angel light84K/yr
- streamlight microstream58K/yr
- streamlight microstream usb23K/yr
- streamlight protac 1l-1aa13K/yr
- microstream flashlight9K/yr
- guardian light9K/yr
- guardian angel lights9K/yr
- microstream6K/yr
- shoulder light law enforcement7K/yr
- streamlight micro6K/yr
Reviews and returns
What reviews say buyers love and hate about Guardian Angel
We read the reviews and the return reasons for every product selling here.
“Stopped working after a few months of normal use”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Guardian Angel questions
Answered from the same tracked data.









